Charlene Li

An essential guide for leaders who want to use social media to be «open» while maintaining control «Be Open, Be Transparent, Be Authentic» are the current leadership mantras-but companies often p…

How to align social media with business strategy for real results For years now, businesses have approached social media in an experimental fashion unconnected to real results. There's a reason w…

An essential guide for leaders who want to use social media to be «open» while maintaining control «Be Open, Be Transparent, Be Authentic» are the current leadership mantras-but companies often p…