The Power of Framing. Creating the Language of Leadership
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Год написания книги: 2018
Praise for The Power of Framing «The primary work of leadership involves managing meaning through framing. Fairhurst shows that the way leaders use language to frame people, situations, and events has important consequences for the way individuals make sense of the world and their actions. The Power of Framing is an accessible and inspirational read for leaders who want to shape their organizations in ethically responsible ways.» —J. KEVIN BARGE, professor, Texas A&M University «An ideal book for MBA students and business professionals who are interested in specific tools for constructing leadership in their professional worlds. By focusing on the language toolbox of lead…
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