Mondo Agnelli. Fiat, Chrysler, and the Power of a Dynasty

The fascinating story of a century-old automobile dynasty Fiat is one of the world's largest automakers, but when it made headlines by grabbing control of a bankrupt Chrysler in 2009 it was unknown in the U.S. Fiat’s against-all-odds swoop on Chrysler–masterminded by Sergio Marchionne, the Houdini-like manager who saved Fiat from its own near-collapse in 2005 – has made the automaker one of the most unlikely winners of the financial crisis. Mondo Agnelli is a new book that looks at the chain of unpredictable events triggered by the death of Gianni Agnelli in 2003. Gianni, the charismatic, silver-haired power broker and style icon, was the patriarch who had lead the compan…