Optimizing Corporate Portfolio Management

If where an organization allocates its resources determines its strategy, why is it that so few companies actively manage the resource allocation process? «Optimizing Corporate Portfolio Management: Aligning Investment Proposals with Organizational Strategy» goes beyond platitudes about why you should use corporate portfolio management (CPM) by offering a practical methodology to bring this powerful discipline to your organization. «Optimizing Corporate Portfolio Management» takes an expansive view of where CPM can be utilized by demonstrating that it can be used across any business line, product group or functional area, e.g., IT, R&D, innovation, marketing, salesforce, …