A guide to contemporary strategic analysis / Руководство по современному стратегическому анализу

Strategic analysis is the starting point of the strategic process. Its goal is to consolidate information about the internal and external environment of an economic entity to evaluate options when determining strategic goals and solving strategic tasks. The training material is grouped into twelve chapters, contains a theoretical part and practical tasks, including questions for discussion at seminars, training cases and tasks, tests for knowledge verification. Conforms to the latest generation of FSES HE. For training bachelors and masters in the areas of training 38.03.02 and 38.04.02. Can be used as a textbook for teaching disciplines: «Strategic Management», «Methods …