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In an increasingly digital economy, mastering the quality of data is an increasingly vital yet still, in most organizations, a considerable task. The necessity of better governance and reinforcem…

This is an applied handbook for the application of data mining techniques in the CRM framework. It combines a technical and a business perspective to cover the needs of business users who are loo…

The topic of NoSQL databases has recently emerged, to face the Big Data challenge, namely the ever increasing volume of data to be handled. It is now recognized that relational databases are not …

Cutting-edge content and guidance from a data warehousing expert—now expanded to reflect field trends Data warehousing has revolutionized the way businesses in a wide variety of industries perfor…

Complete guidance for mastering the tools and techniques of the digital revolution With the digital revolution opening up tremendous opportunities in many fields, there is a growing need for skil…

Addresses the impacts of data mining on education and reviews applications in educational research teaching, and learning This book discusses the insights, challenges, issues, expectations, and p…

Learn methods of data analysis and their application to real-world data sets This updated second edition serves as an introduction to data mining methods and models, including association rules, …

Provides the fundamentals, technologies, and best practices in designing, constructing and managing mission critical, energy efficient data centers Organizations in need of high-speed connectivit…

The first comprehensive overview of preprocessing, mining, and postprocessing of biological data Molecular biology is undergoing exponential growth in both the volume and complexity of biological…

The final edition of the incomparable data warehousing and business intelligence reference, updated and expanded The Kimball Group Reader, Remastered Collection is the essential reference for dat…

A dream come true for those looking to improve their data fluency Analytical data is a powerful tool for growing companies, but what good is it if it hides in the shadows? Bring your data to the …

Construct a robust end-to-end solution for analyzing and visualizing streaming data Real-time analytics is the hottest topic in data analytics today. In Real-Time Analytics: Techniques to Analyze…

How to effectively use BigQuery, avoid common mistakes, and execute sophisticated queries against large datasets Google BigQuery Analytics is the perfect guide for business and data analysts who …

Learn the art and science of predictive analytics – techniques that get results Predictive analytics is what translates big data into meaningful, usable business information. Written by a leading…

A practical guide to data mining using SQL and Excel Data Analysis Using SQL and Excel, 2nd Edition shows you how to leverage the two most popular tools for data query and analysis—SQL and Excel—…

Data as a Service shows how organizations can leverage “data as a service” by providing real-life case studies on the various and innovative architectures and related patterns Comprehensive appro…

Create and modify databases and keep them secure Get up to speed on using T-SQL to store and manipulate data SQL Server 2005 improves an already great database management system. This book shows …

Demystifying the power of the Oracle 12c database The Oracle database is the industry-leading relational database management system (RDMS) used from small companies to the world’s largest enterpr…

Delve into your data for the key to success Data mining is quickly becoming integral to creating value and business momentum. The ability to detect unseen patterns hidden in the numbers exhaustiv…

Data warehousing is one of the hottest business topics, and there’s more to understanding data warehousing technologies than you might think. Find out the basics of data warehousing and how it fa…