Стратегический менеджмент

Prepare for a world of compound innovation which blends 3, 5, 10 strands of infotech, greentech, biotech and healthtech to solve the «Grand Challenges» our world faces-and the more routine ones P…

As our economy shifts from recession to recovery, our current economic climate is ripe for transformation. CIOs are in a unique position to leverage technology in order to drive innovation and bo…

The world faces social, political, and economic turmoil on an unprecedented scale—along with unsettling levels of turbulence and volatility. Market leadership today is less of a predictor of lead…

The Transformational CIO is chock full of stimulating thought leadership and useful knowledge that will help you leverage new and existing technologies to create business value, generate more rev…

The Transformational CIO is chock full of stimulating thought leadership and useful knowledge that will help you leverage new and existing technologies to create business value, generate more rev…

A big-picture look at how the latest trends in information management and technology are impacting business models and innovation worldwide With all of the recent emphasis on «big data,» analytic…

Savvy advice for developing the necessary skills to become a vital part of any management team Today's IT leaders are faced with an unprecedented leadership and organizational challenge. The enti…

The essential guide to e-business security for managers and IT professionals Securing E-Business Systems provides business managers and executives with an overview of the components of an effecti…

With Managing IT as a Business you'll get practical advice on how to unleash the full potential of this critical function so that companies can derive maximum benefit. It offers a proven plan for…

The buzz about The ebay Phenomenon «David Bunnell's portrayal of eBay paints a picture of one of the most daring, fanatically innovative, customer-centric companies on the planet. It demonstrates…

A behind-the-scenes look at the most lucrative discipline within biotechnology Bioinformatics represents a new area of opportunity for investors and industry participants. Companies are spending …

How Service Orientation Will Change Your Business «The real value of this book is that it makes SOA and Web services, which are critical and business-transforming, crystal-clear to the layman, bo…

Praise for Exceptional Selling «Thull's leading-edge thinking makes this book extraordinary. This straightforward guide to communicating across all cultures with credibility and respect will give…

Breakthrough will help executives lead their teams to peerless, unsurpassed performance by helping them define a grand goal and engage the organization to pursue and achieve that goal, no matter …

This book is a user manual for understanding and deployment of open source software licensing in business. Written for lawyers and businesspeople alike, it explains and analyzes open source licen…

Книга содержит описание качественных методов социологического опроса – индивидуального глубокого интервью и фокус-групп. Оба метода получили широкое применение в электоральных и маркетинговых про…

Книга "Вьетнам. Культурный код" знакомит читателя с современным срезом вьетнамской культуры. В фокусе внимания находится образ Вьетнама в XXI веке. Если вы не знаете о Вьетнаме практически ничег…

Разработка экономической политики фирмы предполагает определение целей деятельности фирмы и стратегии ее развития на ближнюю и дальнюю перспективы исходя из оценки потенциальных возможностей фирм…

Учебное пособие раскрывает эволюцию развития инновационного процесса, определяет место новой формы генерации инноваций – стартап компании в современном инновационном процессе. Представлены особен…

В учебнике комплексно исследованы основные проблемные вопросы теории, методологии и практики бизнес-проектирования и управления проектами, предложены возможные варианты их решения. Обозначены пер…