Международный бизнес

How every investor can seize the huge potential of overseas emerging markets This book offers a clear roadmap to navigating emerging markets. In clear terms every investor can understand, it expl…

Learn the art–and science–of risk management In this exceptionally lucid, accessible book, one of the most highly regarded industry experts illuminates the delicate process of making decisions in…

Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven «acciden…

Вниманию читателя представлен материал для тестирования остаточных знаний у студентов и итоговой/промежуточной аттестации учебной дисциплины «Мировая экономика и международные экономические отнош…

Change is a constant, and leaders must do more than keep up—they must innovate and accelerate to succeed. Yet people are often unnerved by change. As a leader during a time of transformation, you…

"No matter what your industry, no matter what your product, if you want to sell in the big leagues, this book is a revelation." —Steve Carlson, Publisher and Editor, Marketing Options "David Cowp…

A glimpse of the savvy that built a global corporation from scratch Hess: The Last Oil Baron profiles a titan of the oil industry, mapping the journey of the quintessential American dream. The st…

An insightful, real-world look at the skills today's global leadership demands Leading Across Borders is the leadership guide for the new business environment. The world's economic center of grav…

A thorough, comprehensive guide to the luxury goods industry for executives, entrepreneurs, and students interested to know about the luxury business As key new luxury markets like Asia, Latin Am…

The authoritative resource for analyzing mergers and acquisitions (M&A) from every angle Paul Pignataro reveals the secrets behind growth through M&A in his new book, Mergers, Acquisitions, Dives…

Create meaningful relationships that translate to better business Access to Asia presents a deeply insightful framework for today's global business leaders and managers, whether traveling from To…

The official study guide for the Workforce Management Technology Certification, containing core knowledge for time and labor management The worldwide standard for the time and labor management te…

How national culture impacts organizational culture—and business success Using extensive case studies of successful global corporations, this book explores the impact of national culture on the c…

Работа посвящена вопросу понятия злоупотребления права в рамках корпоративных правоотношений. Автор-практик разбирает сложившуюся судебную практику, приводит позиции, представленные в научной и у…

The Answer to Global Overload Contending with the 24/7 news cycle and an endless barrage of choices and information has stymied leadership and decision-making strategies among those at the top. B…

Maximize your presence in the China market To drive the next round of global growth, companies will need to transition their operations and focus to one that serves the Chinese consumer. China Ca…

An in-depth look at how leaders in Asia apply the Five Practices of Exemplary Leadership in their organizations Kouzes and Posner's Five Practices of Exemplary Leadership is the most trusted and …

Master the latest marketing tools and trends Marketing strategies are evolving faster than ever before, and mastering the latest and greatest strategies are essential to getting results. This upd…

A no-holds-barred exposé on the financial transactions of the world's favourite sport The transfer fees clubs pay to sign top players now top €4 billion a year but much of the money has been flow…

Everything today's CPA candidates need to pass the CPA Exam Published annually, this comprehensive four-volume paperback reviews all four parts of the CPA exam. Many of the questions are taken di…