ТОП-50 лучших книг в жанре Зарубежная деловая литература

Зарубежная деловая литература - ТОП 50 лучших книг

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Богатый папа, бедный папа
5
Автор убежден, что в школе дети не получают нужных знаний о деньгах и потом всю жизнь работают ради денег, вместо того чтобы заставить деньги работать на себя. Для широкого круга читателей.
Развитие сферы услуг на основе клиентоориентированного подхода
5
В монографии использование цивилизационной парадигмы анализа экономических процессов и явлений позволяет актуально рассмотреть специфику функционирования сферы гостеприимства в условиях становления информационной экономики. Раскрываются особенности клиентоориентированного подхода в его институциональном и динамическом измерениях. Особое внимание уделяется инклюзивным технологиям в сфере гостеприимства. Представлен результат анализа особенностей становления институциональной модели гостиничного бизнеса в Нижегородском регионе. На основе системного подхода рассматривается весь процесс функционирования предприятия гостеприимства с позиций структурно-функциональной динамики. Особое внимание уделяется анализу формирования корпоративной культуры гостинично-ресторанных комплексов в современных условиях. Предназначена для научных работников, преподавателей, студентов, обучающихся по направлениям подготовки высшего образования 43.03.01 «Сервис», 43.03.02 «Туризм» и 43.03.03 «Гостиничное дело», а также для всех, кт…
At the Crossroads. Not-for-Profit Leadership Strategies for Executives and Boards
5
An indispensable guide to the complex art of nonprofit leadership and management In The Challenge of Change, Philip Coltoff distills the insights he has gained from nearly twenty-five years of leadership at The Children's Aid Society of New York City, one of the largest and best-known not-for-profit organizations in the nation. Now in a Second Edition, The Challenge of Change shares his ideas and experiences with a new generation of not-for-profit leaders and board members. Reflects new changes in board structure, statutory requirements, functional relationships, succession, and transitional relationships Looks at Coltoff's days at the helm of one of the oldest and most well-known institutions in the United States Unparalleled insight and wisdom from a true nonprofit leader and pioneer Nonprofit executives and board members will benefit from Coltoff's observations and advice about everything from strategic planning and fundraising, to working with volunteers, cultivating diversity, and achieving work/life…
How to Speak Human. A Practical Guide to Getting the Best from the Humans You Work With
5
'An instant classic—this book is so utterly relevant and needed. And it is hellishly refreshing to boot. I fucking love it, and heartily recommend it to all.' —Dr Jason Fox, best-selling author of How to Lead a Quest Take a practical approach to the communication challenges in your workplace. Through 11 strategies, 23 tactics and 15 stories this handy how-to will help curious humans: use the science of connection to create compelling communication translate mind-numbing complexity into captivating simplicity hijack attention, engage and influence others. Whether you're a leader looking to connect with your workforce; a member of a small team, hungry to make a difference; or at the helm of a global organisation, with an eye on the horizon – this is a how-to for forward thinkers like you.
Guide: Preparation, Compilation, and Review Engagements, 2018
5
Issued under the authority of the AICPA’s Accounting and Review Services Committee (ARSC) and a go-to guide for accountants performing preparation, compilation and review engagements, this title contains the most up-to-date guidance, including the recently issued Statement on Standards for Accounting and Review Services (SSARS) No. 22, Compilation of Pro Forma Financial Information, SSARS No. 23, Omnibus Statement on Standards for Accounting and Review Services – 2016, and SSARS No. 24, Omnibus Statement on Standards for Accounting and Review Services – 2018 for the preparation, compilation and review of engagements. The most important update to this publication is the addition of a chapter on international reporting issues resulting from SSARS No. 24, which will become effective for periods ending on or after June 15, 2019. This edition also contains updates related to illustrative inquiries for review engagements and more illustrative accountant's reports.
Women Managing for the Millennium
5
Originally published in 1998. A practical, positive and forward-thinking guide for women managers who want to capitalize on the new ‘cooperative’ ways of working in the organization of today – and the future.The 90s are proving a significant time of change in the world of management. Organizations are increasingly having to look at new ways of working, as the new management philosophies of success stress cooperation, teamwork, motivation and encouragement (‘feminine’) rather than the old ways of command and control (‘masculine’).What do these changes mean for women in the workplace? In what ways are women’s methods more suitable than men’s to the new management style? How can women make the best use of their qualities and apply them successfully?Sally Garratt addresses all these issues and more in a practical and positive guide that will help women managers and directors make the most of their capabilities as organizations approach the new century.
Как противостоять хакерским атакам. Уроки экспертов по информационной безопасности
5
Кибербезопасностью сегодня озабочены все, от рядовых пользователей сети до владельцев крупных корпораций и государственных служащих. Но мало кто из них на самом деле знает, как функционирует мир хакерских атак и сетевых взломов изнутри. Эта книга – ваш проводник в мир информационной безопасности. Благодаря ей вы узнаете, какими методами пользуются самые продвинутые хакеры, как защититься от них и почему на самом деле это не так просто, как кажется. Эта книга содержит дополнительный материал в виде ПДФ-файла, который вы можете скачать на странице аудиокниги на сайте после её покупки.
Learning Leadership. The Five Fundamentals of Becoming an Exemplary Leader
5
From the bestselling authors of The Leadership Challenge and over a dozen award winning leadership books, James M. Kouzes and Barry Z. Posner have written a new book that examines a fundamental question: How do people learn leadership? How do they learn to become leaders? Learning Leadership: The Five Fundamentals of Becoming an Exemplary Leader (ISBN: 978-1-119-14428-1; Wiley; May 2016) is a comprehensive guide to unleashing the inner-leader in us all and to building a solid foundation for a lifetime of leadership growth and mastery. The book offers a concrete framework to help individuals of all levels, functions, and backgrounds take charge of their own leadership development and become the best leaders they can be. Arguing that all individuals are born with the capacity to lead, Kouzes and Posner provide readers with a practical series of actions and specific coaching tips for harnessing that capacity and creating a context in which they can excel., Supported by over 30 years of research, from over se…
Непоколебимый. Ваш сценарий финансовой свободы
5
Первый стратег бизнеса в мире Тони Роббинс знакомит вас с правилами составления простых и эффективных планов, которые приведут вас к подлинной финансовой свободе; со стратегиями ведущих инвесторов мира, которые позволяют защищать свое благосостояние; с 4-мя главными принципами, которых придерживаются величайшие финансовые умы мира для увеличения доходов и сведения рисков к минимуму, а также с образом мышления подлинно богатых людей, который поможет вам добиться всего, чего вы заслуживаете. Для широкого круга читателей.
Размышления о капитализме
5
В своей последней книге известный венгерский экономист и критик социалистической экономики – Янош Корнаи – делится с читателями мыслями о характере современного капитализма. В книгу вошли четыре эссе о различных аспектах и проблемах современного капитализма: формах функционирования рынка, инновациях, занятости и безработице, распределении благ и общественной солидарности. Автор – хорошо знакомый с постсоциалистическими реалиями – останавливается на положительных и отрицательных сторонах капиталистической системы, обращаясь как к специалистам, так и ко всем, кто интересуется современной экономикой.
Wiley IFRS 2015. Interpretation and Application of International Financial Reporting Standards
5
The globally-sourced guide to the latest IFRS, with practical application advice Wiley IFRS 2015 is a complete guide to the latest International Financial Reporting Standards set forth by the International Accounting Standards Board. Written by an international team of experts in global accounting standards, this guide provides detailed information on the latest changes to the IFRS, with comprehensive coverage of IFRIC interpretations and the tools needed to maintain IFRS-compliance. Readers will find clear, concise explanations delineated by topic for easy navigation, designed for both quick reference in-depth study, with practical advice for implementing IFRS in real-life scenarios. The goal of the IASB is to achieve global convergence of accounting standards, reducing preparation costs and facilitating the assessment of business outcomes. The IFRS are a key part of the strategy, simplifying reporting for multinational corporations and the analysts and investors tasked with evaluating results. Wiley IFR…
Simple Tools and Techniques for Enterprise Risk Management
5
Enterprise Risk Management (ERM) represents a fundamental shift in the way businesses must approach risk. As the economy becomes more service driven and globally oriented, businesses cannot afford to let new, unforeseen areas of risk remain unidentified. Currency fluctuations, human resources in foreign countries, evaporating distribution channels, corporate governance, and unprecedented dependence on technology are just a few of the new risks businesses must assess. This accessible book, aimed at the implementers and practitioners of ERM, provides a highly structured approach so you can easily implement processes in your own organization. You'll find a number of case studies and practical examples from a variety of industries. The chapters are organized in a way that leads you through ERM implementation and include risk identification techniques, risk modelling methods, and the underlying statistics. Order your copy today!
TrimTabs Investing. Using Liquidity Theory to Beat the Stock Market
5
Whether you are an investment professional managing billions of dollars or an individual investor with a small nest egg, TrimTabs Investing shows you how to beat the major stock market averages with less risk. This groundbreaking book begins by comparing the stock market to a casino in which the house (public companies and the insiders who run them) buys and sells shares with the players (institutional and individual investors). TrimTabs Investing argues that stock prices are primarily a function of liquidity—the amount of shares available for purchase and the amount of money available to buy them—rather than fundamental value. Finally, it outlines the building blocks of liquidity theory and explains how you can use them to predict the direction of the stock market. “Charles Biderman, a savvy and battle-scarred veteran of the investment wars, has fashioned an intriguing approach to making money in the stock market that adroitly avoids both heavy-breathing speculation and the standard Wall Street practices…
Corporate Reputation. 12 Steps to Safeguarding and Recovering Reputation
5
Praise For Corporate Reputation: 12 Steps to Safeguarding and Recovering Reputation «In a sea of business books, Corporate Reputation is a beacon of light for all leaders and future leaders looking for direction in the treacherous waters of a volatile business environment. It delivers a message that's provocative, insightful, and needs to be heard.» —Heidi Henkel Sinclair, Director of Communications, Bill & Melinda Gates Foundation «Every CEO, senior executive, and, increasingly, board member now appreciates the importance of building and protecting a company's reputation. Anyone who depends upon or shapes a company's reputation—customers, employees, news media, NGOs, and bloggers—will benefit from reading Dr. Gaines-Ross's book and will learn more about the influence they wield over corporate reputations.» —Dr. Robert G. Eccles, Senior Lecturer, Harvard Business School «At a time when companies are facing unprecedented reputation crises comes a timely primer from Dr. Gaines-Ross that tells us what compan…
Service-Ability. Create a Customer Centric Culture and Achieve Competitive Advantage
5
Times have changed. Long gone are our days of being kings of the manufacturing industry, we are now immersed in the world of ‘service’ where the relationship between an organization and the customer is an integral part of the ‘product’ offering. The nation is suffering from a widespread lack of truly customer-satisfying service. We lack the very thing that we need to make this new paradigm work efficiently: service-ability. Organizations of all kinds are facing high customer churn, serious customer antagonism, loss of consumer confidence and plummeting customer satisfaction. Research shows that totally satisfying the customer is the only thing that will secure loyalty and offer significant competitive advantage. Yet still, on a daily basis we encounter service that frustrates us. Whilst the emergence of technology has no doubt brought efficiency to many areas of business activity, including the third sector, it has led to the standardised and indifferent service we regularly receive. We appear to have los…
Managed Futures for Institutional Investors. Analysis and Portfolio Construction
5
A practical guide to institutional investing success Managed Futures for Institutional Investors is an essential guide that walks you through the important questions that need to be addressed before investing in this asset class and contains helpful direction for investors during the investing process. Backed by years of institutional experience, the authors reveal the opportunities offered by managed futures. They also include information on practices in the managed futures area and present the various analytical tools and building blocks required to use managed futures effectively. The book also contains insight on the issues that must be addressed when building and evaluating portfolios. Shows where to find data to evaluate managed futures and explains how managed futures are regulated Offers guidance on how to apply classic portfolio construction tools to managed futures Reveals how managed futures investments can help investors evaluate and meet risk, return, and liquidity objectives Managed Futures …
Интуиция и Бизнес
5
Величайшие императоры и полководцы, художники, ученые и мыслители, крупнейшие предприниматели и политики стали таковыми благодаря своей интуиции… А любая ошибка или неудача всегда является следствием ее потери, неспособностью прочитывать ее и применять. Феномен интуиции изучался многими экономическими и философскими школами, однако никому так и не удалось прийти к простоте и естественности рационального понимания и применения интуиции на практике. Онтопсихологии удалось решить эту задачу, найти рациональный способ прочитывать и применять интуицию в экономике и бизнесе, в науке и искусстве, в любой сфере жизни. Что такое интуиция, как ее отличать от других сигналов психики, как развивать эту способность, об всем этом вы узнаете в этой книге. «Интуиция является шедевром, озарением, вершиной человеческого ума в исторической ситуации». А. Менегетти
Lessons from Frankenstorm. Investing for Future Power Disruptions
5
The world has been brought to its knees in recent years due to an increased amount of hurricanes, tsunamis and earthquakes which collectively have left tens of millions without power and derailed economic growth in the process. However, today weather is not the only threat to massive power loss. It’s time to fight back before energy weaknesses and instabilities from disruptive weather patterns cause financial chaos around the world through cyberwarfare. In Lessons from Frankenstorm, you'll learn how to fight back. Overview: A look back at recent events (Fukushima, India blackout, Sandy here in the U.S., August 2003 blackout in Northeast U.S., etc.). Set up the case that something needs to be done, especially with warming temperatures (2012 was the hottest year on record). What are threats? Focus here is on weather (temperatures, rising tides, global warming, dwindling water supplies which impact certain energy sources (i.e. fracking, biofuels), terrorism (cyberterror which may create a whole new investing…
Ключевые идеи книги: Построенные навечно. Успех компаний, обладающих видением. Джим Коллинз, Джерри Поррас
5
Это аудио – сокращенная версия книги «Построенные навечно. Успех компаний, обладающих видением» (Джим Коллинз, Джерри Поррас). Только самые ценные мысли, идеи, кейсы, примеры. О книге На рубеже XIX и XX веков две успешные компании General Electric и Westwinghouse боролись за лидерство в новой перспективной отрасли – производстве электроприборов. У обеих компаний был значительный начальный капитал и примерно равные стартовые возможности. Однако General Electric стала одной из самых успешных компаний XX века, а Westwinghouse, хотя и просуществовала более 100 лет, так и не стала великой. Джим Коллинз и Джерри Поррас в течение шести лет исследовали 18 пар компаний, используя метод разлученных близнецов: сравнивали две компании со схожими исходными данными, одна из которых стала великой и сохранила позиции в течение 50+ лет. Кейсы и результаты исследования авторы описали в книге «Построенные навечно». Зачем слушать • Окунуться в увлекательные истории успеха великих компаний. • Увидеть разницу между величием и …
Technical Analysis and Chart Interpretations. A Comprehensive Guide to Understanding Established Trading Tactics for Ultimate Profit
5
Ed Ponsi's straightforward guide to understanding technical analysis Technical Analysis and Chart Interpretations delivers simple explanations and easy-to-understand techniques that demystify the technical analysis process. In his usual straightforward style, bestselling author Ed Ponsi guides you through the twists and turns to show you what really matters when it comes to making money. Whether you trade stocks, currencies, or commodities, you'll develop invaluable skills as you master difficult concepts and the tools of the trade. Technical analysis translates to any form of trading, and this book delivers clear, jargon-free guidance toward interpreting the various charts you'll see in the field. Technical analysis can be confusing. Volatility, cycles, Elliot waves, Fibonacci, trends—it's easy to get lost, and most of the available literature is incomprehensible to all but the experts. This book is different—it's technical analysis for the rest of us. You'll see through the language to understand the un…
Путь: как ускорить продвижение к финансовой свободе
5
Бестселлер №1 по версии New York Times Эта аудиокнига рекомендуется к прослушиванию всем, кто хочет ускорить продвижение к финансовой свободе! Ее авторы, всемирно признанный стратег жизни и бизнеса Тони Роббинс и лучший независимый финансовый консультант США по версии журнала Barron’s Питер Маллук, станут вашими проводниками на этом пути. Они подробно разбирают кажущуюся трудной цель финансовой свободы и упрощают ее до доступного пошагового процесса. Соблюдая эти несложные шаги и придерживаясь необходимой стратегии мышления, вы приблизитесь к улучшению своего благосостояния и обретению финансовой независимости в самом скором времени. Прослушав «Путь», вы также узнаете: – как наметить свой индивидуальный курс к материальному обеспечению; – как не допустить ошибок в инвестировании и свести к минимуму возможность финансовых потерь; – как выбрать финансового консультанта, который поставит ваши интересы на первое место; – как не сойти с намеченного пути в кризисные времена и остаться сосредоточенным на своих…
Отойти от дел молодым и богатым
5
Из аудиокниги «Отойти от дел молодым и богатым» вы сможете узнать, почему при равных исходных возможностях одни люди остаются бедными, а другие становятся богатыми. Что такое сила рычага, как можно применить ее в своей повседневной жизни и насколько мощным орудием в мире финансов являются рычаги. Продюсер издания: Владимир Воробьёв© перевод: Бабук Л.А., ООО «Попурри» 2013 © 2012 by Robert T. Kiyosaki This edition published by arrangement with the Rich Dad Operating Company, LLC. Second Russian Edition: September 2013© ООО «Попурри», 2013©&℗ ИП Воробьев©&℗ ИД СОЮЗ
Управление персоналом
5
Harvard Business Review – ведущий мировой деловой журнал с многолетней историей. В новой книге серии «Harvard Business Review: 10 лучших статей» собраны самые полезные и востребованные работы по управлению персоналом за всю историю журнала. Какова роль руководителя в успешном карьерном развитии сотрудников и формировании «синдрома неудачника»? В чем истинная мотивация большинства людей? Как наладить продуктивные рабочие отношения со своим начальством и подчиненными? В чем секрет искусства убеждения? Эти и другие вопросы управления персоналом, в которых должен разбираться каждый профессиональный руководитель, подробно рассматриваются авторами данного сборника.
Стратегия процветания. Новый взгляд на конкуренцию, развитие бизнес-экосистемы и лидерство
5
Пришло время изменить свой взгляд на конкуренцию, рост и лидерство – то есть на экосистему бизнеса в целом. Рон Аднер предлагает новый способ мышления и иллюстрирует прорывные идеи убедительными примерами. Сегодня соперничество компаний выходит за рамки отраслей. Вместо банковского дела – весь финтех, вместо телевидения – потоковое видео как таковое. В новом мире победа по старым правилам конкуренции может означать проигрыш. Только сосредоточившись на конкуренции во всей экосистеме (а не в рамках своей отрасли) Wayfair и Spotify спаслись от разгрома гигантами Amazon и Apple. Лишь расширив границы своей индустрии, Опра Уинфри превратилась из телеведущей в мультимедийного магната. Мышление категорией экосистем позволило Microsoft возродить облачные технологии. Каждая из этих побед основана на новом подходе к конкуренции, который вы можете применить к своей организации. Книга эксперта по стратегическому планированию Рона Аднера познакомит вас с необходимыми концепциями и инструментами и поможет разработать с…
Peak Performance Culture
5
[b]An innovative approach to driving maximum performance at all levels of an organization[/b] [i]Peak Performance Culture: The Five Metrics of Operational Excellence[/i] is a step-by-step roadmap to achieving optimal organizational development in your company or association. This practical guide helps you accurately evaluate the current state of your company and create a strategy that maximizes its future success. Author Dave Mitchell, building upon concepts introduced in his bestselling books [i]The Power of Understanding People[/i] and [i]The Power of Understanding[/i], provides new applications, effective real-world tactics, powerful organizational assessment tools, and much more. The book addresses the five critical factors for organizational success: vertical alignment, horizontal alignment, leadership ideology and corporate culture, employee experience, and customer experience. Each comprehensive chapter introduces a key component to peak performance culture – containing a detailed definition of the…
Yelp for Business. The Quick-Start Guide to Managing Your Reviews
5
While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. This guide will help users begin crafting and managing a winning presence on the Yelp reviews platform. It opens with a chapter outlining the opportunity for businesses of all types so that everyone understands how reviews affect the bottom line. The book then explores Yelp’s demographics and then shows how to best use Yelp’s features, including how to claim your business listing and craft a compelling presence. The compelling e-book also includes information about how to communicate with reviewers, how to receive and respond to alerts when new reviews–good or bad–are posted, and when paid membership and promotional options should be considered. It’s a great introduction to the crucial Yelp reviews platform and will also include promotion and a coupon for the upcoming Five Stars: Putting Online Reviews to Work for Yo…
Venezia. Ciminiere Ammainate
5
Venezia e il suo polo industriale. Un insediamento produttivo, tra i maggiori ì n Europa, a ridosso della città storica e di un ecosistema lagunare unico e delicatissimo: quale rischio ambientale e quale compatibilità? Venezia e il suo polo industriale. Un insediamento produttivo, tra i maggiori ì n Europa, a ridosso della città storica e di un ecosistema lagunare unico e delicatissimo: quale rischio ambientale e quale compatibilità? Porto Marghera, ovverossia il gigantismo industriale nel Veneto della piccola e diffusa impresa produttiva: quale relazione tra due morfologie produttive così diverse? Questi problemi e le lotte sindacali e politiche per gestire il cambiamento dell’ultimo trentennio, analizzati e raccontati con interviste a personalità “chiave” nelle vicende veneziane e nazionali: Gastone Angelin, Giorgio Brazzolotto, Cesco Chinello, Roberto Coin, Gianni De Michelis, Wladimiro Dorigo, Girolamo Federici, Pio Galli, Giosuè Orlando, Gianni Pellicani, Roberto Pravatà, Turiddu Pugliese, Giuseppe …
Little Black Book: The Sunday Times bestseller
5
The essential career handbook for creative working women.Little Black Book: A Toolkit For Working Women is the modern career guide every creative woman needs, whether you’re just starting out or already have years of experience. Packed with fresh ideas and no-nonsense practical advice, this travel-sized career handbook is guaranteed to become your go-to resource when it comes to building the career you want.Writer Otegha Uwagba takes you through everything you need to build a successful self-made career: from how to negotiate a payrise to building a killer personal brand, via a crash course in networking like a pro, and tips for overcoming creative block. Plus Little Black Book is full of indispensable advice on how to thrive as a freelancer, and an entire chapter dedicated to helping you master the tricky art of public speaking.With contributions from trailblazing creative women including acclaimed author Chimamanda Ngozi Adichie, Refinery29 co-founder Piera Gelardi, The Gentlewoman's Editor in Chief Pen…
Attraction Marketing Per Principianti
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Attirate le persone a voi piuttosto che andare a cercarle! Prima di tutto, capite cos’è e poi imparate a metterlo in pratica all’interno della vostra azienda. La maggior parte dei proprietari di aziende può arrivare al successo usando questo metodo per sviluppare il loro business online. Attraction marketing potrebbe essere la parola d'ordine detta più spesso dalla maggior parte degli esperti di marketing online. Ma che cosa significa? Come Internet marketer, bisogna sapere che cos'è questo tipo di marketing estremamente efficace, poiché sarà probabilmente uno degli strumenti più importanti e redditizi che si possiede nel marketing online a basso costo. Prima di tutto, capite cos’è e poi imparate a metterlo in pratica all’interno della vostra azienda. La maggior parte dei proprietari di aziende può arrivare al successo usando questo metodo per sviluppare il proprio business online. Funziona in qualsiasi settore, industria o nicchia. Se applicato in modo efficace, è uno strumento di successo a basso costo …
Will there be Donuts?: Start a business revolution one meeting at a time
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Today, the very word ‘meeting’ conjures up images of time wasted in badly lit, airless offices. People sitting around tables unsure why they are there and wishing they were somewhere else. Hour after hour. Day after day.David Pearl can change that and in this book he shows how you can take back control of your working life.“Will There Be Donuts?” is about a big mistake that almost all companies are going to make this year. And the next. And the one after that. We’ll call it nearly meeting.It happens the length and breadth of the business world, from boardroom to shop floor.‘Will There Be Donuts?’ is business expert David Pearl’s first book and he draws on his 2 decades of consulting with some of the biggest companies in the world to re-educate the reader on how to hold meetings and, crucially, how to make them great.His client list is a who’s who of FTSE and NYSE names and they seek his advice on how to engage employees at every level to make their meetings more efficient, effective and engaging.His list …
Основы маркетинга
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В учебнике рассматриваются основные понятия и содержание маркетинга как научно-практического направления экономической деятельности, призванного содействовать росту эффективности коммерческих организаций и органов государственного и муниципального управления. Учебник содержит комплексное представление об основных целях, задачах и методах маркетингового управления. Основной акцент делается на изучении практических приемов маркетинга, его конкретного применения в деятельности организаций различного профиля. Учебник включает тренинговые материалы, в основе которых преимущественно практический опыт автора. Предназначен для студентов, аспирантов, преподавателей и специалистов-практиков.
Тренировка навыков общения. Как наладить контакт с кем угодно, выбирать оптимальный стиль общения и справляться с любыми ситуациями
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Общение – краеугольный камень любых отношений. Но мы зачастую не знаем, как выразить свои мысли и по-настоящему услышать собеседника. В этой книге автор уделяет внимание практически всем аспектам успешного общения. Представьте, что вы сможете спокойно и уверенно войти в любую комнату и подружиться с незнакомыми людьми, легко уклониться от конфликтов и произвести впечатление харизматичной личности. Ничего сложного в этом нет, нужна лишь целенаправленная практика. Эта книга научит вас строить отношения с людьми и разбираться в их эмоциях. Продвигайтесь по карьерной лестнице. Запомните: повышение получают люди с блестящими коммуникативными навыками, а не техническими умениями. Узнайте, как избегать конфликтов и сложных ситуаций. • Какой у вас стиль общения и не мешает ли он достичь ваших целей. • Какой зрительный контакт укрепляет эмоциональную близость. • Какие методы и принципы значительно улучшат ваши навыки общения. • Как «услышать» эмоции собеседника и вызвать у него доверие. • Как научиться говорить «н…
The A to Z of Corporate Social Responsibility
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CSR has now moved beyond the stage of specialist or niche subject to become an integral part of global business and society. This timely edition is destined to become the definitive guide to CSR, Sustainability, Business Ethics and the organizations and standards in the field. The A to Z of Corporate Social Responsibility is a unique publication and is the culmination of over a hundred of the world’s leading thinkers, opinion formers, academic and business people providing an easy-to-use guide to CSR: from general concepts such as sustainability, stakeholder management, business ethics and human rights to more specific topics such as carbon trading, microfinance, biodiversity, the Base of the Pyramid model and globalisation. In addition to definitions of the most important terms across the wide range of CSR associated topics, this book also covers all the most important codes and guidelines, such as the Equator Principles, the UN Global Compact and ISO standards, as well as providing background on organiz…
Leadership Solutions. The Pathway to Bridge the Leadership Gap
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An organizational guide to assessing, measuring, and building leadership capacity Leadership capacity has emerged as a key source of competitive advantage in today's economy. But many organizations struggle to develop the capacity they need to succeed. This book offers concrete and precise strategies to close the leadership gap. It explains in detail how to conduct a leadership analysis, determining exactly where the gaps are in both organizational and individual leadership; analyzes the challenges a company faces; helps in understanding an organization's leadership deficit; and generates leadership solutions tailored to the organization's particular needs and shortcomings.
Master CEOs. Insights from Australia's Leading CEOs
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Filled with insights from leading Australian CEOs, Master CEOs taps into the thoughts of Australia's leading chief executive officers or managing directors in an effort to understand why they are such outstanding leaders, and why the companies they run have delivered above-average results. Master CEOs is not only about management – it also delivers a very strong message on leadership. To be interviewed for the book, the CEO had to be in charge of their company for at least 10 years and delivered shareholders a return greater than the share market in that period. CEOs covered include: Gerry Harvey from Harvey Norman, Paul Little from Toll Holdings, Graham Turner from Flight Centre, David Simmons from Hills Industries and many more. All new interviews, never before published.
Мемуары миллиардера. Как я нажил 500 000 000 долларов
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Американский предприниматель Джон Дэвисон Рокфеллер – первый в истории человечества «долларовый» миллиардер. Основав в 1870 году нефтяную компанию «Стандарт Ойл», Рокфеллер заложил фундамент системы управления империей. Предпринимательская жилка проявилась у Рокфеллера еще в раннем детстве. Джон покупал фунт конфет, делил его на маленькие кучки и с наценкой распродавал собственным сестрам. Филантроп по образу мыслей, Джон Дэвисон основал также «Фонд Рокфеллера» и жертвовал немалые суммы на медицинские и образовательные нужды. «Мемуары миллиардера» – это руководство по достижению целей от человека, для которого занятие бизнесом было вопросом воспитания, порядка и силы характера.
Lecturing Birds on Flying. Can Mathematical Theories Destroy the Financial Markets?
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Praise for Lecturing Birds On Flying «Finally, a book taking a critical look at quantitative finance models, illuminating both their flawed fantasy assumptions as well as the uncritical use of such models on Wall Street, in many cases, leading to billion dollar losses. Pablo Triana knows both the financial industry and the academic community from the inside. A must-read for anyone interested in finance.» —Dr. Espen Gaarder Haug, trader, thinker, and author of Derivatives Models on Models «A thoroughly readable explanation of the problems that have beset the models and quantitative techniques that have underpinned so much of finance in recent years. If only the bankers had heeded this message a few years before, we might not be in such a big mess today.» —Gillian Tett, Assistant Editor of the Financial Times, overseeing global financial markets coverage, and author of Fool's Gold «Pablo Triana dismembers quantitative finance, in theory and in practice, with expertise, anger,and an excellent eye for the ill…
Business Expectations. Are You Using Technology to its Fullest?
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A practical roadmap for developing successful e-business strategic plans E-Business Expectations provides a critical review of the process of evolving a product or service from prototype to practical technology. Written by renown expert on technology issues, this book provides business executives and managers with tools they can use to position their product or service to best satisfy their customer's needs. It guides readers from unrealistic to realistic expectations of what a firm's technology can bring to its e-business strategy. This book provides managers with a solid foundation for creating realistic technological expectations for their e-business in terms of repeatability, scalability, operating environment, resource requirements, and compatibility issues. Bryan P. Bergeron (Brookline, MA) has over thirty years' experience designing and working with computers and electronics. He teaches technology and business at Harvard Medical School and MIT and is Editor in Chief of e.MD, Technical Editor of Pos…
JK Lasser's New Rules for Estate and Tax Planning
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A complete guide to planning an estate under today's tax rules When it comes to your estate-no matter how big or small it may be-you shouldn't leave anything to chance. Proper planning is necessary to protect both your assets and your heirs. Experts Stewart Welch III, Harold Apolinsky, and Craig Stephens know this better than anyone else, and in the Third Edition of J.K. Lasser's New Rules for Estate and Tax Planning, they offer valuable advice and solid strategies to help you plan your estate under today's tax rules. Packed with up-to-the-minute facts, this practical resource covers essential issues; including how new legislation will impact inheritances and trusts, the do's and don't of gifting, retirement planning, and much more. Reflects the most recent changes in tax laws as applicable to estate taxation Offers useful planning with regard to trusts, charitable contributions, life insurance, and wills Outlines the best ways to preserve your wealth through proper planning strategies Filled with in-dept…
Smart Leadership
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Smart Leadership provides a completely up to date overview of the current thinking on leadership. It outlines the latest theories and principles you need to apply to be a successful leader and includes tips and wisdom from the greatest business thinkers and writers. Smart books are essential primers to the key issues facing business people. They are practical and action-oriented, providing instant knowledge for ambitious and hungry professionals who want to make a lasting impression throughout their career. Smart books are designed to give killer approaches to key business subjects, and deliver sound principles in a style that is both informative and has attitude. They are the prefect resource for time-starved, information-hungry business people everywhere!
Selling For Dummies
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Being a successful salesperson isn’t only useful in a traditional sales role. Whether you want to sell a new product to a business, an idea to an investor, or yourself in an interview, this book provides you with all the tips and techniques you need to stand out from the crowd. This straight-talking guide helps you develop the sales, communication, and negotiating skills you need to deliver successful presentations, win and retain customers, maintain your confidence, and get the results you want.
Market Neutral Strategies
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An inside view of what makes market neutral strategies tick and how they can be implemented Market neutral strategies have gained attention for their potential to deliver positive returns regardless of the direction of underlying markets. As these strategies have built a record of good performance in recent years, their benefits have become apparent. Market Neutral Strategies draws on the wisdom and experience of professional practitioners to describe strategies that are being utilized by some of today's leading institutional investors. This book provides readers with an insider's view of what makes these strategies work and how they can be implemented successfully. Topics covered include long-short equity and convertibles, fixed income and merger arbitrage; the tax and ERISA implications of market neutral investing; and the failure of two notorious «market neutral» ventures, Askin Capital Management and Long-Term Capital Management. Bruce I. Jacobs (Florham Park, NJ) and Kenneth N. Levy are cofounders an…
The Price Advantage
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The Price Advantage by three preeminent experts at McKinsey & Company is the most pragmatic and insightful book on pricing available. Based on in-depth, first-hand experience with hundreds of companies, this book is designed to provide managers with comprehensive guidance through the maze of pricing issues. The authors demonstrate why pricing excellence is critical to corporate success and profitability, then explain state-of-the-art approaches to analyzing and improving your own pricing strategy for any product or service. Their advice is critical for readers who need to develop pricing strategies that work in both good economic times and bad.
Cracking the Code. Understand and Profit from the Biotech Revolution That Will Transform Our Lives and Generate Fortunes
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Everything you need to know about the most important trend in the history of the world Within most people's lifetimes, the developments in the biotechnology sector will allow us to live increasingly long and healthy lives, as well as provide us with technological innovations that will transform the way we live. But these innovations offer more than just hope for a better life, but hope for better returns too. Financial returns of incredible magnitude await savvy investors and businesspeople who can see the massive changes on the horizon. This book details these fast-moving trends and innovations and offers extensive advice on how to profit from them in business and investing.
The Offshore Renminbi. The Rise of the Chinese Currency and Its Global Future
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The rise of the renminbi and what it means for forex markets Chinese authorities have ambitious plans to «internationalize» the renminbi, transforming it from a tightly controlled domestic legal tender into a global currency for international trade, held by both private and public sector asset managers. The Offshore Renminbi examines this impending currency revolution, outlining why the emergence of China as a major economic power will likely soon be matched by a transformation of the renminbi's role in the global financial system. It explains how new markets for «offshore» renminbi are developing outside mainland China since the country is not yet ready to fully open up its economy to international capital flows, and the regulations that govern them. The potential growth for the renminbi market is vast, thanks to China's role in the global trading community. The early stages of the internationalization effort were small-scale, but momentum has greatly increased over the past 18 months, making this book m…
Commercial Real Estate Restructuring Revolution. Strategies, Tranche Warfare, and Prospects for Recovery
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How to plan for the commercial real estate collapse Encompassing apartment, office, retail, hospitality, warehouse, manufacturing, and flex or R & D buildings, commercial real estate (CRE) investment in the U.S. totaled $6.4 trillion at the end of 2008. As noted in the February 2010 Congressional Oversight Panel Report, $1.4 trillion of CRE debt is coming due by 2014 and half of the CRE projects securing such debt are underwater. Commercial Real Estate Restructuring Revolution: Strategies, Tranche Warfare, and Prospects for Recovery looks at how we got into this mess–impacts of the housing crisis, debt structures, lender-borrower collusion, and bankruptcy abuses–and offers possible solutions to the CRE crisis. Along the way, author Stephen Meister: • Discusses how CRE value losses are being driven by investors’ risk adjusted cap rates, not just poorer market fundamentals • Discusses strategies and emerging trends in CRE foreclosures, including forced lender fundings, lender attempts to chill bids and UCC …
Leading Apple With Steve Jobs. Management Lessons From a Controversial Genius
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A former Senior VP of Apple shares how Steve Jobs motivated people to do the best work of their lives Jay Elliot was hired personally by Steve Jobs, just in time to accompany him on the last of his historic visits to Xerox's Palo Alto Research Center, the visits that changed the course of computing. As Senior VP of Apple, Jay served as Steve's right-hand man and trouble-shooter, overseeing all corporate operations and business planning, as well as software development and HR. In Leading Apple with Steve Jobs, Jay details how Steve managed and motivated his people—and what every manager can learn from Jobs about motivating people to do the best work of their lives. Steve Jobs used the phrase «Pirates! Not the Navy» as a rallying cry—a metaphor to «Think Different.» In the days of developing the Macintosh, it became a four-word mission statement. It expresses the heart of Apple and Steve. The management principles that grew out of that statement form the backbone of this book. Explains how to find talented …
Rippling. How Social Entrepreneurs Spread Innovation Throughout the World
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Principles for driving significant change throughout an entire system Drawing on the knowledge and experience of working with hundreds the world's top social change leaders in all fields, Beverly Schwartz presents a model for change based on five proven principles that any individual leader or organization can apply to bring about deep, lasting and systematic change. Rippling shows how to activate the type of change that is needed to address the critical challenges that threaten to destroy the foundations of our society and planet in these increasingly turbulent times. These actionable principles are brought to life by compelling real-life stories. Schwartz provides a road map that allows anyone to become a changemaker. Presents some of today's most innovative and effective approaches to solving social and environmental challenges Offers a vision of social entrepreneurs as role models, catalysts, enablers and recruiters who spread waves system changing solutions throughout society The author offers a mode…
How to Succeed with NLP. Go from Good to Great at Work
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Think like the best and succeed like the best Ever wondered how some people always manage to succeed? Well wonder no longer, How to Succeed with NLP examines exactly how those people do it and breaks down everything you need to know to emulate their success. This energising book shows you how to change your mindset and alter your behaviour to become the most valuable asset in your company. The NLP techniques will provide any ambitious, eager person with the perfect toolkit to get ahead. You will learn how to; increase your confidence, improve your influencing skills, handle conflict situations, dispel anxious feelings, trust your intuition, create a rapport with others, be more effective in your communication, understand and use body language, define the results you want and set about achieving them.