ТОП-50 лучших книг в жанре Зарубежная деловая литература

Зарубежная деловая литература - ТОП 50 лучших книг

Отображать сначала: популярныеновыеТОП лучших книг
Манифест героя нашего времени
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НЕЗАКОННОЕ ПОТРЕБЛЕНИЕ НАРКОТИЧЕСКИХ СРЕДСТВ, ПСИХОТРОПНЫХ ВЕЩЕСТВ, ИХ АНАЛОГОВ ПРИЧИНЯЕТ ВРЕД ЗДОРОВЬЮ, ИХ НЕЗАКОННЫЙ ОБОРОТ ЗАПРЕЩЕН И ВЛЕЧЕТ УСТАНОВЛЕННУЮ ЗАКОНОДАТЕЛЬСТВОМ ОТВЕТСТВЕННОСТЬ Как, не теряя оптимизма, поступая порядочно и благопристойно, добиться победы в этом непростом мире Робин Шарма – известный писатель, мыслитель-гуманист. Он входит в число ведущих консультантов по лидерству и личностной оптимизации. Его клиенты – знаменитые миллиардеры, деятели искусств, звезды профессионального спорта и многие компании из рейтинга «Fortune 100». Объединив западные технологии достижения успеха и максимальной работоспособности с восточной мудростью совершенствования разума, тела и духа, он помог миллионам людей по всему миру изменить жизнь. Сегодня – время для героизма. Не только того, который демонстрируют нам основоположники движений и творцы истории, но и того, который необходим для благородных, находчивых и смелых поступков, свойственных каждому человеку. Каждый из нас движим желанием достичь высо…
Саммари книги «Sticky Branding. 12,5 способов побудить клиента навсегда „прилипнуть“ к компании»
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Как добиться того, чтобы ваш бренд выбрали первым? Воспользоваться концепцией «прилипчивого брендинга». Маркетолог-стратег и коуч Джереми Миллер, основываясь на интервью с топ-менеджерами успешных компаний и опыте в семейном бизнесе, рассказывает о 12,5 принципах продвижения бренда, который будет «выделяться как апельсиновое дерево среди хвойных». Узнайте главное из бестселлера в саммари. Знакомьтесь с ключевыми идеями популярных книг, экономьте время и выбирайте только лучшее с CrossReads.
История рекламы
5
Учебное пособие написано в соответствии с Федеральным государственным образовательным стандартом высшего образования по направлениям подготовки «Реклама и связи с общественностью», «Журналистика». Реклама рассматривается как социокультурный феномен в контексте конкретных культурно-исторических событий. Студенту предоставляется возможность отследить процесс исторического формирования многообразия культур и цивилизаций в их взаимодействии, чтобы затем грамотно использовать полученные знания в профессиональной деятельности. В конце издания размещен практикум, позволяющий студентам приобрести навыки самостоятельной работы с источниками по истории рекламы. Для студентов бакалавриата, а также всех, кто интересуется историческими аспектами рекламы.
Год с Питером Друкером: 52 недели тренировки эффективного руководителя
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Вы держите в руках незаменимую книгу для каждого, кто готов стать признанным лидером. В ее основе лежит курс Питера Друкера, прославленного теоретика менеджмента, оказавшего влияние на каждого второго руководителя в мире. Точнее, это даже не книга, а рабочая тетрадь с увлекательными заданиями и вопросами в конце каждой главы, которые помогут вам лучше запомнить и сразу воплотить в жизнь прочитанное. Курс содержит 52 статьи, по одной на каждую неделю года. Необязательно читать их подряд и делать упражнения по порядку, выбирайте актуальные для себя темы и развивайте те качества, которые вам необходимы. Всего несколько минут в неделю работы над собой, и вы станете эффективным руководителем, которого описывал в своем бессмертном труде Питер Друкер.
Экономика впечатлений. Работа – это театр, а каждый бизнес – сцена
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Для успешного ведения бизнеса одних только товаров уже недостаточно, как утверждают авторы этой книги. Потребители, уставшие от стандартизированной продукции, стремятся получить товар, созданный специально для них, да еще соответствующий их внутреннему миру. Поэтому, по мнению авторов, в настоящее время зарождается новая экономика – экономика впечатлений, ориентированная на ощущения потребителя. В контексте этой экономики авторы предлагают отказаться от традиционных отношений между компанией и клиентами; вместо этого компания должна стать «режиссером впечатлений», а клиенты – «зрителями» или «гостями». В книге рассматриваются принципы успешной постановки впечатлений, а также театральные приемы, которые может использовать компания. Большое внимание уделяется чрезвычайно эффективному инструменту повышения потребительской ценности – массовой персонализации, а также формам потребительской уступки. Эта книга содержит таблицы, графики и иллюстрации в виде ПДФ-файла, который вы можете скачать на странице аудиокн…
At the Crossroads. Not-for-Profit Leadership Strategies for Executives and Boards
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An indispensable guide to the complex art of nonprofit leadership and management In The Challenge of Change, Philip Coltoff distills the insights he has gained from nearly twenty-five years of leadership at The Children's Aid Society of New York City, one of the largest and best-known not-for-profit organizations in the nation. Now in a Second Edition, The Challenge of Change shares his ideas and experiences with a new generation of not-for-profit leaders and board members. Reflects new changes in board structure, statutory requirements, functional relationships, succession, and transitional relationships Looks at Coltoff's days at the helm of one of the oldest and most well-known institutions in the United States Unparalleled insight and wisdom from a true nonprofit leader and pioneer Nonprofit executives and board members will benefit from Coltoff's observations and advice about everything from strategic planning and fundraising, to working with volunteers, cultivating diversity, and achieving work/life…
Predicting Personality
5
The ultimate playbook for using artificial intelligence to communicate effectively, build teams, and win customers Not long ago, we imagined a hyper-connected world full of trust and openness—a world where effortless communication would bring about a new understanding between people everywhere. Judging from our current environment, this vision of the future may have been overly optimistic. With infinite channels and countless voices flooding them with messages, most people have become highly skeptical and guarded by necessity. As a result, communication is much harder than ever before. Despite the unprecedented connectivity enabled by modern technology, we are far less likely to trust and to invest the time needed to build strong relationships. How can we use technology to reverse this trend? A groundbreaking new branch of artificial intelligence—Personality AI—may be the answer. Combining traditional machine learning, data analytics, and behavioral psychology, Personality AI helps professional communicat…
The Joy in Business. Innovative Ideas to Find Positivity (and Profit) in Your Daily Work Life
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Successfully cope with day-to-day problems—and find joy along the way The Business of Joy provides you with an abundance of practical and immediately applicable life-changing ideas and inspirational, thought-provoking, and entertaining stories and quotes—in an instant. Each chapter is designed to be read and absorbed in approximately 60 seconds, offering you “Golden Nuggets” and “Joy Gems” that will help make positive, lasting change. Inside, you get an abundance of time-tested formulas that can instantly be used to solve common and uncommon day-to-day issues. This, in and of itself, will help to better yourself today, with work and life moving at the lightning speed of thought. Find unique coping mechanisms when facing adversity Benefit from tangible, motivational, and self-management tools to forge ahead Keep perspective regardless of circumstance Build a sturdy foundation for positive culture and change With the simple information in The Business of Joy, you’ll find all the guidance you need to find po…
Museums After Modernism
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Museums After Modernism is a unique collectionthat showcases the ways questions about the museum go to the heart of contemporary debates about the production, consumption and distribution of art. The book features expert artists, curators and art historians who grapple with many of the vibrant issues in museum studies, while paying homage to a new museology that needs to be considered. Examines the key contemporary debates in museum studies Includes original essays by noted artists, curators, and art historians Engages with vital issues in the practice of art-making and art-exhibiting Edited by the world-renowned art historian and author, Griselda Pollock
Trading Psychology 2.0. From Best Practices to Best Processes
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Practical trading psychology insight that can be put to work today Trading Psychology 2.0 is a comprehensive guide to applying the science of psychology to the art of trading. Veteran trading psychologist and bestselling author Brett Steenbarger offers critical advice and proven techniques to help interested traders better understand the markets, with practical takeaways that can be implemented immediately. Academic research is presented in an accessible, understandable, engaging way that makes it relevant for practical traders, and examples, illustrations, and case studies bring the ideas and techniques to life. Interactive features keep readers engaged and involved, including a blog offering ever-expanding content, and a Twitter feed for quick tips. Contributions from market bloggers, authors, and experts bring fresh perspectives to the topic, and Steenbarger draws upon his own experience in psychology and statistical modeling as an active trader to offer insight into the practical aspect of trading psy…
The Social Network Business Plan. 18 Strategies That Will Create Great Wealth
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All of us know that users of the Web do not read advertisements on the websites we visit, yet the online communities are emerging as the next great media rely solely on this method to produce revenue. In The Social Network Business Plan, social network expert, David Silver presents and explains 18 cutting-edge methods to create revenue for social network websites–none of which are advertising. He also predicts the demise of seemingly successful online communities such as MySpace and Facebook that rely on advertising as non-sustainable modalities. Silver describes and explains that in the future new products and services will be introduced, talked about, rated, reviewed and recommended – or killed – by online communities. One example of the 18 new revenue channels that online communities are adopting is the sale to vendors of anonymized conversations of the community members concerning those vendors' products or services. Another example is online communities who partner with the internet providers to rece…
Asian Financial Statement Analysis. Detecting Financial Irregularities
5
Gain a deeper understanding of Asian financial reporting and how to detect irregularities The Asian region, and particularly China, is becoming a hotbed of investment activity. There have been quite a few accounting scandals in Asia in the recent years – now rivaling those we have seen in the Americas and Europe. Assessing potential or active overseas investments requires reliance on financial statements, the full parameters of which may vary from region to region. To effectively analyze statements, it is necessary to first understand the framework underlying these financial statements and then lay out a protocol for detecting irregularities. It's impossible to create and implement a practical plan without a deeper knowledge of the various factors at play. Asian Statement Analysis: Detecting Financial Irregularities provides a framework for analysis that makes irregularities stand out. Authors Chin Hwee Tan and Thomas R. Robinson discuss international financial reporting standards, including characteristi…
Creating Value Through People. Discussions with Talent Leaders
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Practical guidance on how to empower people to do their best. Filled with stories by and fascinating interviews with human capital innovators, Making a Difference Through People provides practical guidance on how to empower people to deliver their best performance by employing their guiding principles. Offering relevant strategies and tactics, each interview is preceded by an introduction that provides a biographical recap and a brief discussion of each innovator. Mercer is the global leader for trusted HR and related financial advice, products and services. They work with clients at enhancing the financial and retirement security, health, productivity and employment relationships of the global workforce. M. Michele Burns is Chairman and Chief Executive Officer of Mercer Prior to being named Chairman and CEO of Mercer, Ms. Burns held the position of Chief Financial Officer for MMC.
Guide
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Updated as of January 1, 2018, this guide includes relevant guidance contained in applicable standards and other technical sources. It explains the relationship between a service organization and its user entities, provides examples of service organizations, describes the description criteria to be used to prepare the description of the service organization’s system, identifies the trust services criteria as the criteria to be used to evaluate the design and operating effectiveness of controls, explains the difference between a type 1 and type 2 SOC 2 report, and provides illustrative reports for CPAs engaged to examine and report on system and organization controls at a service organization. It also describes the matters to be considered and procedures to be performed by the service auditor in planning, performing, and reporting on SOC 2 and SOC 3 engagements. New to this edition are: Updated for SSAE No. 18 (clarified attestation standards), this guide has been fully conformed to reflect lessons learned…
Problems and Solutions in Mathematical Finance. Equity Derivatives, Volume 2
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Detailed guidance on the mathematics behind equity derivatives Problems and Solutions in Mathematical Finance Volume II is an innovative reference for quantitative practitioners and students, providing guidance through a range of mathematical problems encountered in the finance industry. This volume focuses solely on equity derivatives problems, beginning with basic problems in derivatives securities before moving on to more advanced applications, including the construction of volatility surfaces to price exotic options. By providing a methodology for solving theoretical and practical problems, whilst explaining the limitations of financial models, this book helps readers to develop the skills they need to advance their careers. The text covers a wide range of derivatives pricing, such as European, American, Asian, Barrier and other exotic options. Extensive appendices provide a summary of important formulae from calculus, theory of probability, and differential equations, for the convenience of readers. …
Getting the Most from Online Learning
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Getting the Most from Online Learning is a must-have resource that helps people, become better e-learners by showing them how to prepare for, participate in, and apply e-learning in all its variations. Written by the leaders in e-learning, this book is filled with practical ideas, suggestions, and information about a wide variety of topics including how to: Participate effectively in on-line learning experiences Contribute to and learn from discussion groups and chat rooms Handle e-learning peer evaluations Participate in online group projects In addition, the expert authors share their personal e-learning experiences and show how they have mastered the discipline of e-learning for themselves.
The MAGNET Method of Investing. Find, Trade, and Profit from Exceptional Stocks
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Praise for The Magnet® Method of Investing «Rather than encouraging the scatter shot approach of broad diversification, Jordan focuses on the rifle-shot Magnet® method of identifying a limited number of quality stocks to improve your chances of beating the market.» —Sam Stovall, Chief Investment Strategist, Standard & Poor's Equity Research «Jordan Kimmel is one of the brightest market observers out there, and he is certainly a rising star that will be an important person to follow marketwise for many years.» —Michael Burke, Coeditor, Investors Intelligence, Inc. «Jordan Kimmel's The Magnet® Method of Investing is an amazing, detailed, and intuitive book. I especially enjoyed Jordan's insights into diversification, the inefficient market, and identifying stocks that are in their 'sweet spot.' Jordan's writing style is also very straightforward and refreshing. He succeeds in taking complicated subjects and explaining them in an insightful way. This is simply an incredible book that is a must-read for both …
Islamic Money and Banking
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This book examines how money, in the absence of interest (Riba) and money market can become an endogenous variable of an economic system. It further tries to integrate money in capital theory and to make monetary sector part of the real sector aiming at removing the problems that arise from separation of the two.
Фрикономика: Экономист-хулиган и журналист-сорвиголова исследуют скрытые причины всего на свете
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НЕЗАКОННОЕ ПОТРЕБЛЕНИЕ НАРКОТИЧЕСКИХ СРЕДСТВ, ПСИХОТРОПНЫХ ВЕЩЕСТВ, ИХ АНАЛОГОВ ПРИЧИНЯЕТ ВРЕД ЗДОРОВЬЮ, ИХ НЕЗАКОННЫЙ ОБОРОТ ЗАПРЕЩЕН И ВЛЕЧЕТ УСТАНОВЛЕННУЮ ЗАКОНОДАТЕЛЬСТВОМ ОТВЕТСТВЕННОСТЬ Перевернув с ног на голову все представления о законах экономики, эта провокационная книга стала мировым бестселлером. Экономист Стивен Левитт и журналист Стивен Дабнер рассекречивают тайные механизмы экономики, связывая их с человеческой психологией. Организованная преступность, торговля крэком, сайты знакомств, ку-клукс-клан, аборты, инновации в работе полиции и огрехи системы образования – все в нашей жизни может быть рассмотрено через призму экономики. И это нередко интереснее крутого детектива!
Социология рекламы в социально-культурном сервисе и туризме
5
В учебном пособии в доступной форме рассматриваются основные вопросы, ориентированные на взаимосвязь социологии, рекламы и маркетинга. Особое внимание уделено процессам восприятия рекламной информации и формирования покупательского поведения. Изложены теоретические и практические аспекты проведения социологических исследований в рекламе, влияния ее на индивида, социум, общественное мнение. Для студентов вузов, обучающихся по специальности «Реклама», атакже для всех, кто интересуется вопросами организации и проведения рекламных и маркетинговых исследований.
The Trainer's Handbook
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This thoroughly revised and updated second edition of The Trainer’s Handbook presents a comprehensive, systematic approach to developing training skills and competencies. It reflects the current changes in the design, development, and delivery of training that will meet the needs of today’s learner, distance learning, and performance consulting. The book offers a fresh focus on evaluation, includes practical how-to guidance, and a wealth of illustrative real-life examples. Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.
Creativity in Virtual Teams
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Creativity in Virtual Teams offers a well-researched and practical resource that outlines a new model for attaining high levels of creativity in virtual working arrangements to anyone who designs, manages, or participates in virtual teams. Written by Jill E. Nemiro—an expert in building organizations and virtual teams—Creativity in Virtual Teams provides a valuable tool that takes you beyond mere theory. Within these pages, the author leads you through a series of diagnostic tools, questions for reflection, checklists, and exercises that will help you assess and develop the five key components—design, climate, resources, norms and protocols, and continual assessment and learning—that will foster creativity in your virtual teams. In addition, Creativity in Virtual Teams is filled with illustrative lessons learned from nine highly successful and innovative virtual teams.
Strategic Planning for Public and Nonprofit Organizations
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When it was first published more than sixteen years ago, John Bryson's Strategic Planning for Public and Nonprofit Organizations introduced a new and thoughtful strategic planning model. Since then it has become the standard reference in the field. In this completely revised third edition, Bryson updates his perennial bestseller to help today’s leaders enhance organizational effectiveness. This new edition: Features the Strategy Change Cycle—a proven planning process used by a large number of organizations Offers detailed guidance on implementing the planning process and includes specific tools and techniques to make the process work in any organization Introduces new material on creating public value, stakeholder analysis, strategy mapping, balanced scorecards, collaboration, and more Includes information about the organizational designs that will encourage strategic thought and action throughout the entire organization Contains a wealth of updated examples and cases
Preventing Fraud in Nonprofit Organizations
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IS YOUR NONPROFIT VULNERABLE TO FRAUD? Fraud or embezzlement discovered within a major corporation ultimately leads to front-page scandals and a few raised eyebrows. But the mere suggestion or evidence of fraud within a nonprofit can cause irreversible damage to its reputation, its support base, and, eventually, its very existence. Preventing Fraud in Nonprofit Organizations is the proactive manual your organization needs to detect fraud and prevent it from affecting your organization's bottom line and name. Brimming with details of hundreds of actual fraud and embezzlement schemes, it provides specific, practical advice on strengthening the areas in which your nonprofit may be most vulnerable. This hands-on guide shows nonprofit accountants, CFOs, financial consultants, board members, and managers how to: * Know the four consistent areas of high risk * Thoroughly evaluate their organization's system of internal controls * Assemble a fraud examination team * Document a fraud action plan * Expose weaknesse…
Financial and Accounting Guide for Not-for-Profit Organizations
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This Seventh Edition is filled with authoritative advice on the financial reporting, accounting, and control situations unique to not-for-profit organizations. It contains discussions of the accounting and reporting guidelines for different types of organizations, complete guidance on tax and compliance reporting requirements, illustrated explanations of various types of acceptable financial statements, and much more!
The Tax Law of Charitable Giving
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The Tax Law of Charitable Giving, Third Edition is completely revised, revamped, and updated. Written in plain English, it can help lawyers, managers, and development directors in tax-exempt organizations make sure they are up to date on all current regulations pertaining to charitable gifts, and that they are well prepared to make decisions about their organization’s fund-development program. Written by the country’s leading legal authority on tax-exempt organizations and charitable giving, this Third Edition features coverage of: New rules concerning charitable contributions of used vehicles and intellectual property New rules addressing the concepts of income and principal New characterization and ordering rules applicable to charitable remainder trusts Applying the public policy doctrine to the availability of the charitable deduction The impact of the tax cut legislation on the charitable giving rules The Tax Law of Charitable Giving, Third Edition is a go-to resource for nonprofit lawyers, nonprofit…
The Textbook of Pharmaceutical Medicine
5
The Textbook of Pharmaceutical Medicine is a standard reference for all those working in pharmaceutical medicine and the recognised text for the UK Faculty of Pharmaceutical Medicine Diploma. This is a comprehensive volume covering the processes by which medicines are developed, tested and approved. Regulations for drug development in the UK, EU, USA, Australia and Japan are discussed, providing relevant information for drug approval in the main continents where new drugs are developed. The chapters are written by leading academics, medical directors and lawyers, providing authoritative and in-depth information for trainees on the Faculty course, and for physicians working in the pharmaceutical industry. As well as thorough updating of the regulatory chapters, the 6th edition includes chapters on these vital new areas: Paediatric regulation Ethics Due diligence and the pharmaceutical physician
Как приобрести свою первую инвестиционную недвижимость
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В этой книге кратко изложена самая необходимая информация для начинающего инвестора в недвижимость. Автор знакомит читателей с основной терминологией и документацией, рассказывает о том, как искать подходящие объекты и зарабатывать на них, каким критериям должен удовлетворять объект и как определить его истинную ценность. Кроме того, вы узнаете об особенностях финансирования сделки и получите неоценимые советы по ведению переговоров. Особое внимание уделяется отношению к ошибкам и преодолению страха перед неудачами.
Goliath's Revenge. How Established Companies Turn the Tables on Digital Disruptors
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Harness your company’s incumbent advantages to win the digital disruption game Goliath’s Revenge is the practical guide for how executives and aspiring leaders of established companies can run the Silicon Valley playbook for themselves and capitalize on digital disruption. Technologies like artificial intelligence, robotics, internet of things, blockchain, and immersive experiences are changing the basis of competition in every industry. New competitors are emerging while traditional ones are falling behind. Periods of intense change provide remarkable opportunities. Goliath’s Revenge delivers an insider’s view of how industry leaders like General Motors, NASA, The Weather Channel, Hitachi, Mastercard, Proctor & Gamble, Penn Medicine, Discovery, and Cisco are accelerating innovation, building new skills, and disrupting themselves to come out stronger in this post-digital age. Learn how to leverage your company’s scale, reach, data, and expertise to launch breakthrough offerings that fend off attackers and…
The NASAGA Training Activity Book
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From the acclaimed North American Simulation and Gaming Association, comes the much-anticipated The NASAGA Training Activity Book. This first-of-its-kind book offers a dynamic collection of ready-to-use games, simulations, and activities. With contributions from expert trainers, educators, and simulation and game designers, this highly accessible resource presents a variety of activities that address the most common issues that trainers are asked to tackle including: Communication Conflict management Creativity Customer service/sales/marketing Decision making/problem solving MulticulturAL ISSUES Organization development Self-awareness/personal growth Team building Training of trainers Each activity is presented in detail, giving suggestions on set-up, group size, materials and equipment, process, and debriefing. To address the wide range of training opportunities, the book includes at least two variations for each activity. Contributors demonstrate how to adapt each activity to ensure learning is directly…
Lexus. The Relentless Pursuit
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A behind-the-scenes look at Lexus’s surprising twenty-year success story—in a revised new edition In the 1980s, German brands BMW and Mercedes-Benz dominated the luxury car market and had little reason to fear competition from Japan. But in 1989, Toyota entered the market with the Lexus LS 400, a car that could compete with the Germans in every category but price—it was US$30,000 cheaper. Within two years, Lexus had overtaken Mercedes-Benz in the United States and made a stunning success of Toyota’s brave foray into the global luxury market. Lexus: The Relentless Pursuit reveals why Toyota decided to take on the German automakers and how the new brand won praise and success for its unparalleled quality, unforgettable advertising, and unprecedented customer service. From the first boardroom planning session to Lexus's entry into the mega-luxury supercar market, this is the complete and compelling story of one of the world's most admired brands. Includes a new Foreword by legendary designer Erwin Lui, an Af…
Making Sense of the Organization, Volume 2. The Impermanent Organization
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Making Sense of the Organization elaborates on the influential idea that organizations are interpretation systems that scan, interpret, and learn. These selected essays represent a new approach to the way managers learn and act in response to their environment and the way organizational change evolves. Readers of this volume will find a wealth of examples and insights which go well beyond thinking and cognition to explain action. The author's ideas are at the forefront of our thinking on leadership, teams, and the management of change. “This book engages the puzzle of impermanence in organizing. Through rich examples, evocative language, artful literature citing, and imaginative connecting, Weick re-introduces core ideas and themes around attending, interpreting, acting and learning to unlock new insights about impermanent organizing. The wisdom in this book is timeless and timely. It prods scholars and managers of organizations to complicate their views of organizing in ways that enrich thought and actio…
Dual Reporting for Equity and Other Comprehensive Income under IFRSs and U.S. GAAP
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Under IFRS, U.S. GAAP, and the SEC rules and regulations, business enterprises must recognise measure and disclose information regarding equity items on the face of the statement of financial position, other specific statements, or in the notes to the financial statements. However, under both IFRS and U.S. GAAP there is no all-inclusive general standard on stockholders’ equity. This book clarifies the process of reporting stockholders’ equity in a manner which can be reconciled under all the relevant standards. “Not only has the author addressed the informational needs of the players in the accounting industry, he has also drawn, based on his vast experience, practical implications of reporting under both standards.” —Noraini Mohd Nasir, Journal of Financial Reporting and Accounting
What Works
5
Praise for What Works «What Works is essential reading for any businesspeople who want to improve their organizations and their own abilities. This is not a tome of pie-in-the-sky, fluffy how-to advice but is an easy read, crammed with great advice—from improving sales ability to learning how to manage people. Not to be missed.» —SHAUN REIN, founder of China Market Research Group and author of The End of Cheap China «Focus, focus, and more focus. That is the incredible theme here of What Works. Robert Cornish and Wil Seabrook hit a true homerun in their message: knowing what you are and what you are not, knowing what works and what doesn't, and knowing when to walk away and when to stay, but hold firm—are the keys to success in business and in life. What Works is more than a sales book. It's as much about the internal sale to your employees and colleagues, as it is to the customer and the prospect. If you want to improve not just your sales, but your business, What Works is a must-read.» —TODD NATENBERG, …
Operational Risk Management
5
A practical guide to identifying, analyzing and tackling operational risk in banks and financial institutions Created for banking and finance professionals with a desire to expand their management skill set, this book focuses on operational risk and operational risk events, as distinct from other types of functional risks. It was written by the experts at the world-renowned Hong Kong Institute of Bankers, an organization dedicated to providing the international banking community with education and training. Schools you in techniques for analyzing the operational risk exposure of banking institutions and assessing how operational risk impacts on other types of risk Provides expert guidance on how to design, plan and implement systems for operational risk management and quality control Describes a comprehensive approach to operational risk management that includes data collection, modeling and an overall risk management structure Shows you how to develop operational risk management solutions to help your co…
The Elements of Investing
5
A timeless, easy-to-read guide on life-long investment principles that can help any investor succeed The Elements of Investing has a single-minded goal: to teach the principles of investing in the same pared-to-bone manner that Professor William Strunk Jr. once taught composition to students at Harvard, using his classic little book, The Elements of Style. With great daring, Ellis and Malkiel imagined their own Little Red Schoolhouse course in investing for every investor around the world-and then penned this book. The Elements of Investing hacks away at all the overtrading and over thinking so predominant in the hyperactive thought patterns of the average investor. Malkiel and Ellis offer investors a set of simple but powerful thoughts on how to challenge Mr. Market at his own game, and win by not losing. All the need-to-know rules and investment principles can be found here. Contains sound investment advice and simple principles of investing from two of the most respected individuals in the investment w…
Dividends and Dividend Policy
5
Dividends And Dividend Policy As part of the Robert W. Kolb Series in Finance, Dividends and Dividend Policy aims to be the essential guide to dividends and their impact on shareholder value. Issues concerning dividends and dividend policy have always posed challenges to both academics and professionals. While all the pieces to the dividend puzzle may not be in place yet, the information found here can help you gain a firm understanding of this dynamic discipline. Comprising twenty-eight chapters—contributed by both top academics and financial experts in the field—this well-rounded resource discusses everything from corporate dividend decisions to the role behavioral finance plays in dividend policy. Along the way, you'll gain valuable insights into the history, trends, and determinants of dividends and dividend policy, and discover the different approaches firms are taking when it comes to dividends. Whether you're a seasoned financial professional or just beginning your journey in the world of finance, …
Building Wealth All-in-One For Canadians For Dummies
5
The comprehensive, six-books-in-one package Canadian investors can trust with their money Designed for those investors who are already familiar with the fundamentals of the investment process and are looking to take their finances to the next level, Building Wealth All-in-One For Canadians For Dummies, is a higher-end title that will make diversifying your portfolio—the key to successful investing—a cinch. Offering readers a wealth of information on investment techniques, along with options ranging from stocks and mutual funds to trading on the Foreign Exchange and buying investment properties, the book is: Fully up-to-date and packed with current content Written by Canadian authors who understand Canadian finances Filled with everything you need to know about investing The ultimate resource for Canadian investors looking to make more profitable investment decisions, Building Wealth For Canadians For Dummies All-in-One is the book you need to take the next step towards increasing your wealth.
J.K. Lasser's 1001 Deductions and Tax Breaks 2011. Your Complete Guide to Everything Deductible
5
A straightforward guide to taking tax breaks and deductions Completely revised to reflect important changes in this year's tax laws, J.K. Lasser's 1001 Deductions & Tax Breaks 2011 will help you take advantage of every tax break and deduction you may be entitled to. This comprehensive guide is clearly organized by subject matter so you can easily find situations that may apply to you. Each tax benefit is also clearly explained-along with the eligibility requirements for claiming the benefit-while planning tips and common pitfalls associated with the benefit in question are discussed in detail. New tax law alerts are also included throughout the book, so you can make the most informed decisions possible. Discusses deductions and tax breaks with regard to your family, home, car, job, investments, education, charitable giving, health coverage, and much more Packed with hundreds of updated examples, practical advice, and real-world examples Online supplement to update developments Other titles by Weltman: J.K…
The Indomitable Investor. Why a Few Succeed in the Stock Market When Everyone Else Fails
5
A new approach to investing based on how Wall Street insiders approach the market The Indomitable Investor deconstructs the stock market as the public has come to know it and reconstitutes it from the inside out from the perspective of the fortunate few who dominate Wall Street. By revealing how top investors and traders think and act Steven Sears shows the stock market to be an undulating ocean of money, with seasoned investors reading the waves others cannot. Teaching readers to think about the market in radically different ways, The Indomitable Investor shows how to improve returns—and, just as importantly, avoid losses—with disciplines deployed by people who almost always do exactly the opposite of what Wall Street says to do. Laying bare great fallacies, the book explains that non-professional investors wrongly think the stock market is a place to make money, which is what Wall Street wants them to try to do. The Indomitable Investor says otherwise and shows how Wall Street's best investors have a co…
У каждого свой дар. MBTI: определение типов. Изабель Бриггс Майерс (обзор)
5
Книга «У каждого свой дар. MBTI: Определение типов» в формате 10-минутного чтения: обзоры лучших книг, только самое важное и полезное. Индикаторы типов Майерс-Бриггс (Myers-Briggs Type Indicators – MBTI) представляют собой тест на определение типа личности, используемый во всем мире, начиная с 1940-х годов. Данный тест заложил основы психометрических методов тестирования, которыми работодатели пользуются по сей день. ЦИТАТА: «Люди с развитой интроверсией могут вполне успешно контактировать с окружающим миром, если это им необходимо. Однако наиболее эффективно они действуют в пределах своего внутреннего мира, предаваясь размышлениям и рефлексии. Точно так же обстоит дело и с развитыми экстравертами: они могут достаточно эффективно работать с абстрактными идеями, однако лучше всего выполняют свою работу, активно действуя в контакте с окружающим миром. Такие естественные предпочтения остаются у людей обоих типов в течение всей жизни, так же как право- или леворукость».
Навыки людей: Как отстаивать свое мнение, выслушивать других и решать конфликты. Роберт Болтон (обзор)
5
Книга «Навыки людей: Как отстаивать свое мнение, выслушивать других и решать конфликты» в формате 10-минутного чтения: обзоры лучших книг, только самое важное и полезное. Роберт Болтон является главой Ridge Associates, компании, оказывающей обучающие и консультационные услуги по проблемам взаимоотношений на рабочем месте и развитию навыков межличностного общения. Ранее он разработал обучающие программы для Государственного департамента психогигиены Нью-Йорка, а также основал психиатрическую клинику. Свою вторую книгу он написал совместно с супругой Дороти: «Стили поведения человека на работе: как сделать плохие отношения хорошими, а хорошие – еще лучше». Цитата: «При общении с остальными мы испытываем потребность в определении их как „интеллигентных“, „надоедливых“, „глупых“ или „занудных“. Но, делая это, мы перестаем различать перед собой личность и начинаем высматривать лишь некий тип».
Навыки людей: Как отстаивать свое мнение, выслушивать других и решать конфликты. Роберт Болтон (обзор)
5
Книга «Навыки людей: Как отстаивать свое мнение, выслушивать других и решать конфликты» в формате 10-минутного чтения: обзоры лучших книг, только самое важное и полезное. Роберт Болтон является главой Ridge Associates, компании, оказывающей обучающие и консультационные услуги по проблемам взаимоотношений на рабочем месте и развитию навыков межличностного общения. Ранее он разработал обучающие программы для Государственного департамента психогигиены Нью-Йорка, а также основал психиатрическую клинику. Свою вторую книгу он написал совместно с супругой Дороти: «Стили поведения человека на работе: как сделать плохие отношения хорошими, а хорошие – еще лучше». Цитата: «При общении с остальными мы испытываем потребность в определении их как „интеллигентных“, „надоедливых“, „глупых“ или „занудных“. Но, делая это, мы перестаем различать перед собой личность и начинаем высматривать лишь некий тип».
Ключевые идеи книги: Управление результативностью. Система оценки результатов в действии. Майкл Армстронг, Анжела Бэрон
5
Это аудио – сокращенная версия книги Анджелы Бэрон, Майкла Армстронга «Управление результативностью. Система оценки результатов в действии». Только самые ценные мысли, идеи, кейсы, примеры. О книге Люди – основное конкурентное преимущество любой успешной компании, потому что бизнес-процессы и продукты можно скопировать. Результативность организации складывается из результативности всех ее сотрудников. Иногда в компании работают опытные, ответственные профессионалы, но их общая результативность невысока. Почему так происходит? Ответ знают Марк Армстронг и Анжела Бэрон, консультанты британского Королевского института персонала и развития. В книге «Управление результативностью. Система оценки результатов в действии» они рассказывают о том, что делать руководителю, чтобы его команда начала приносить тот результат, на который в действительности способна. Послушайте аудиосаммари – вы сможете использовать опыт десятков успешных компаний и узнаете, как дать возможность каждому сотруднику работать в комфортной о…
Отойти от дел молодым и богатым
5
Из аудиокниги «Отойти от дел молодым и богатым» вы сможете узнать, почему при равных исходных возможностях одни люди остаются бедными, а другие становятся богатыми. Что такое сила рычага, как можно применить ее в своей повседневной жизни и насколько мощным орудием в мире финансов являются рычаги. Продюсер издания: Владимир Воробьёв© перевод: Бабук Л.А., ООО «Попурри» 2013 © 2012 by Robert T. Kiyosaki This edition published by arrangement with the Rich Dad Operating Company, LLC. Second Russian Edition: September 2013© ООО «Попурри», 2013©&℗ ИП Воробьев©&℗ ИД СОЮЗ
Управление персоналом
5
Harvard Business Review – ведущий мировой деловой журнал с многолетней историей. В новой книге серии «Harvard Business Review: 10 лучших статей» собраны самые полезные и востребованные работы по управлению персоналом за всю историю журнала. Какова роль руководителя в успешном карьерном развитии сотрудников и формировании «синдрома неудачника»? В чем истинная мотивация большинства людей? Как наладить продуктивные рабочие отношения со своим начальством и подчиненными? В чем секрет искусства убеждения? Эти и другие вопросы управления персоналом, в которых должен разбираться каждый профессиональный руководитель, подробно рассматриваются авторами данного сборника.
Masterful Coaching
5
When the first edition of Masterful Coaching was published, it quickly became the standard resource for anyone who was a coach, considering becoming a coach, or curious about being an extraordinary coach. In this completely revised third edition of his groundbreaking book, Hargrove presents his profound insights into the journey to of becoming a masterful coach along with guiding ideas, tools, and methods.
Play to Win
5
Play to Win offers nonprofit leaders the help they need to develop their organization’s unique competitive advantages and to use the power of competitive strategies to build their organization’s capacity for advancing its mission. This book offers a clear description of competition and discusses its practical, ethical, and political ramifications within the nonprofit sector. It demonstrates how, by being a more effective competitor, a nonprofit can enhance its chances for both programmatic and financial success. Play to Win is filled with practical tools for assessing a nonprofit’s position in the marketplace and developing winning competitive strategies. Read a Charity Chanel review: http://charitychannel.com/publish/templates/?a=4864&z=25 2006 Terry McAdam Award Honorable Mention: http://www.allianceonline.org/publications/mcadam06.page
Стратегия процветания. Новый взгляд на конкуренцию, развитие бизнес-экосистемы и лидерство
5
Пришло время изменить свой взгляд на конкуренцию, рост и лидерство – то есть на экосистему бизнеса в целом. Рон Аднер предлагает новый способ мышления и иллюстрирует прорывные идеи убедительными примерами. Сегодня соперничество компаний выходит за рамки отраслей. Вместо банковского дела – весь финтех, вместо телевидения – потоковое видео как таковое. В новом мире победа по старым правилам конкуренции может означать проигрыш. Только сосредоточившись на конкуренции во всей экосистеме (а не в рамках своей отрасли) Wayfair и Spotify спаслись от разгрома гигантами Amazon и Apple. Лишь расширив границы своей индустрии, Опра Уинфри превратилась из телеведущей в мультимедийного магната. Мышление категорией экосистем позволило Microsoft возродить облачные технологии. Каждая из этих побед основана на новом подходе к конкуренции, который вы можете применить к своей организации. Книга эксперта по стратегическому планированию Рона Аднера познакомит вас с необходимыми концепциями и инструментами и поможет разработать с…
Engage. The Trainer's Guide to Learning Styles
5
Discover Your Training Style Strengths and Build Your Skills with Online Tools, Videos, and More «A superb book that gives learning and development professionals in every industry an automatic must-read. This book is filled with wisdom and insight as well as clear analytic models and real actionable concrete steps.» – Bruce Tulgan, author of It's OK to Be the Boss and Managing Generation X «Engage takes the innovation of 4MAT® and looks at it through the lens of the trainer. An engaging learning experience itself, Engage is full of interactive assessments, links to videos, and foolproof action plans and ideas designed to transform any learning event into a dynamic learning experience.»– Shelley Barnes, executive director, Field Education/Program Development, Aveda Corporation For any trainer who needs easy-to-apply strategies that are grounded in solid research, Engage offers a hands-on guide to understanding learning styles. It includes a four-step model for engaging all learning styles in any learning s…