From idea to first sales. Tips for starting a business from successful entrepreneurs

From idea to first sales. Tips for starting a business from successful entrepreneurs
Alexander Semenov

This book is suitable not only for those who are just looking for a business idea but also for those who already have a business. This book will help you find an idea, choose a sales strategy, tell you about the basics of online promotion, and much more. Also, throughout the reading, you will be given the tasks performing which you will well progress in creating your business. I sincerely hope that this book will be the beginning of something new, the beginning of positive changes in your life.

From idea to first sales

Tips for starting a business from successful entrepreneurs

Alexander Semenov

© Alexander Semenov, 2021

ISBN 978-5-0053-5097-8

Created with Ridero smart publishing system

Preface

Dear Reader!

This book is not based on my experience, although I started businesses and even now I am the founder of YourGroup Holding (yourgroup.ru.com) in my 17 years, but I can not give business advice because of the small amount of experience. BUT DON’T YOU DARE CLOSE THIS BOOK! I have talked to many successful entrepreneurs, learned a lot from them, and I am ready to share this information with you. This book is suitable not only for those who are just looking for a business idea, but also for those who already have a business. This book will help you find an idea, choose a sales strategy, tell you about the basics of online promotion, and much more. Throughout the reading, you will be given the tasks recommended for completion. Of course, you may not fulfill them, but know that only you are responsible for your future.

I sincerely hope that this book will be the beginning of something new, the beginning of positive changes in your life.

WHERE TO START

The motivation of the entrepreneur

There are many motivations, for example:

– Business to realize your dreams

– Business to implement your ideas and initiatives

– Business as a financial instrument

– Business for your financial well-being

– Business for your personal and professional development

Understand why you need to be an entrepreneur.

Three qualities necessary for an entrepreneur:

1) Determination

2) Attention to detail

3) Perseverance

How to find your business scale and format

There are four business scales:

№1. Self-Realization (a business where money is not the main goal)

№2. Closing needs (a business that will allow you to close your needs, but no more)

№3. Sustainable business (a business in which the owner can afford to give work to other people)

№4. Wildest dreams (Corporation)

Make a decision – what scale of business do you choose for yourself.

The bigger the business, the more money you need to launch it.

How and where to look for business ideas:

1. Do what you like

2. Do what you do well

Formula for success: interest + skill = your business idea.

When you understand what is interesting, you need to determine the type of activity:

● Sell what you are interested in;

● Teach what you are interested in;

● Advise on a topic that interests you;

● Share information about what you are interested in;

● Invest in a field of activity that interests you;

● Engage in production in a field of activity that interests you;

● Organize events that interest you;

● Take care of what interests you;

● Provide entertainment in a field of activity that interests you.

Task: choose three of your areas of interest that are very important to you today, and then choose three of your areas of expertise that you are best versed in, connect three areas with three competencies and see what kind of business you can build.

How to choose the most promising idea

Now you have 3—4 business ideas. What should you do next? Every business idea can be tested. In order for the project to start well and develop well, you need to take into account two points: