Позитивные изменения. Том 2, №4 (2022). Positive changes. Volume 2, Issue 4 (2022)

Scattered hotel”, “dispersed hotel”, “Albergo Diffuso” is a concept in the field of hotel business, which was first implemented in Italy in the early 1980s as a way to revitalize small historical Italian villages and communes. The philosophy behind the scattered hotel can be formulated as a discreet fusion between a hotel and the existing architecture, as well as local culture and customs.

The events were held in Kolomna (the Silk Factory museum-laboratory) and Sergiyev Posad (Moscow Region). Their goal was to transform the participants' ideas about the place and role of heritage in the development of creative industries and the economic, social and cultural development of the Moscow Region territories. More than 30 people participated in the laboratories.

In October 2021, together with the Ministry of Culture of the Moscow Region, the Kolomensky Posad team prepared and conducted a special 5-day Heritage and Creative Industries school at the Tavrida art cluster. It was attended by more than 50 young designers and representatives of creative industries. The participants learned methods and techniques for working with cultural heritage as a resource for local development.

On June 7–11, 2022, Kolomna hosted an internship for the winners of the Cultural Mosaic of Small Towns and Villages competition of the Elena and Gennady Timchenko Charitable Foundation, where the participants learned about the principles of operation of the museum and creative cluster and were consulted on the projects they would implement in their respective territories.

Case studies in the sphere of the use of cultural and symbolic capital of the Collection 100 territories were published on the Heritage Library's website, www.rhlib.ru.

SOCIAL AND ECONOMIC IMPACT

The activity of Kolomensky Posad is a driver of social, cultural and economic development of the territory based on the history of the place, traditional forms of economic management, the growing trend of domestic tourism development, cooperation with local communities, and heritage management.

FINANCIAL SUSTAINABILITY MODEL

Financial sustainability is achieved through a combination of three main product groups:

• procultural (crafts, theatrical productions, publications, media products, exhibitions, festivals, fairs, ceremonies, contemporary art, design, fashion, etc.);

• knowledge and impressions generated by the atmosphere, environment, style and way of life, authentic cuisine, real lived life programs;

• symbolic souvenirs.

The Tom Sawyer Fest

A Historical Environment Restoration Festival, Run by Volunteers and Funded by Partners.

http://tsfest.ru/

The Tom Sawyer Fest is a festival for those who want to make the city better, to move from words to action, to choose and clean up the city looks, to draw attention to the value of the historical environment and unite urban activists into an active community.

PROBLEM ADDRESSED

Loss of historical heritage.

METHODS USED TO ADDRESS THE PROBLEM

A grassroots heritage restoration initiative. Festival participants restore the facades or individual elements (e.g., doors) of historical buildings, architectural elements of the city (sculptures, bus stops), engage volunteers, raise resources (materials, tools, partner funding), working in coordination with the authorities.

FUNDS RAISED IN 2021

The project has federal and local partners. 5.2 million rubles' worth of support from the federal partners have been raised.

ACCOMPLISHMENTS AND AWARDS

In 2016, the Tom Sawyer Fest was cited in a UNESCO report at Habitat III, the United Nations Conference on Housing and Sustainable Urban Development, as an example of effective “soft renewal.”

The festival originated in Samara in 2015 and over the course of 7 years has expanded to more than 75 locations in Russia. The technology developed proved to be understandable and applicable throughout the country. During this time, more than 130 objects have been restored.

WHAT WAS DONE LAST YEAR

In 2021, the festival was held in 41 cities of Russia; 36 sites were restored, and more than 3 thousand volunteers were engaged all over the country.

FINANCIAL SUSTAINABILITY MODEL

Volunteer activities and resources from partners.

Observer

The Russian Manufacturer of Electric Wheelchairs.

www.o-mp.ru

The Observer factory is not just a business; it is a social enterprise with more than 60 staff members, where one in three employees have Group 1 and 2 disabilities (working as assemblers, machine operators, seamstresses, fitters, etc.).

PROBLEM ADDRESSED

Electrically driven wheelchairs are provided for free to qualifying people with disabilities in Russia, if indicated by a doctor and medical commission. This process has been in place for more than 10 years, supervised by the regional Social Insurance Funds. More than 2,000 Chinese-made wheelchairs are imported into Russia every year and distributed for use by people with disabilities. The quality and service of these models leave much to be desired. As Roman Aranin, head of the Observer company, says, every problem has a silver lining, which becomes an opportunity. In this particular case, the company saw an opportunity to develop its social story and, with the support of the regional government, built a factory for the production of domestic technical rehabilitation equipment.

METHODS USED TO ADDRESS THE PROBLEM

Developing a new wheelchair model for people with disabilities, setting up in-house production, creating jobs for people with disabilities

ACCOMPLISHMENTS AND AWARDS

Winner of the XVII Annual “PROFI-SUMMARY 2020” Business Award in the nominations “Entrepreneur of the Year” (company founder Roman Aranin) and “Engineer of the Year” (Boris Efimov, Chief Engineer at Observer LLC).

Winner of the “Best Social Project of the Year” All-Russian social entrepreneurship contest – 2019 (company founder Roman Aranin in the nomination “Best Social Entrepreneurship Project in the Development of Technical Rehabilitation Equipment”).

Winner of the 2015 Impulse of Kindness Award (Roman Aranin).

FUNDS RAISED IN 2021

20 million rubles of the company's own funds.

WHAT WAS DONE LAST YEAR

In 2021, the company supplied more than 500 wheelchairs to 38 regions of the Russian Federation.

SOCIAL EFFECTS ACHIEVED IN 2021

The Observer factory is primarily working to increase the employment figures among people with disabilities in the region, as well as to develop related industries (providing orders and work for other businesses).

SOCIAL AND ECONOMIC IMPACT

1. Increasing the number of people with disabilities employed and working in the region.

2. Developing related industries and economic activities in the Kaliningrad region.