Человек и общество

Break out your reading glasses—iPad instructions for seniors are here Why should the kids have all the fun? If you're ready to catch up on the latest technology, getting an iPad is a great first …

Master the latest marketing tools and trends Marketing strategies are evolving faster than ever before, and mastering the latest and greatest strategies are essential to getting results. This upd…

Praise for 60-Minute Brand Strategist «A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world.» —Angela Ahrendts, CEO,…

iOS 7 changed everything—get up to speed! iOS 7 is a major shift in the look and feel of apps—the first major sea change since the iPhone was first introduced. For apps to blend in with the new U…

“Private equity is more economically significant than ever, as institutions hunt for high returns in a risky world. Private Equity 4.0 examines the role, workings and contribution of this importa…

Grasp how mobile, big data, and analytics are combining to change business processes Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data illustrate…

Accessible VBA coding for complex financial modelling How to Implement Market Models Using VBA makes solving complex valuation issues accessible to any financial professional with a taste for mat…

Supercharge options analytics and hedging using the power of Python Derivatives Analytics with Python shows you how to implement market-consistent valuation and hedging approaches using advanced …

The first detailed, unbiased comparison of the three leading PHP frameworks Web developers have been eager for an impartial comparison of leading PHP frameworks so they can make educated decision…

Updated edition of best-selling guide for PHR and SPHR candidates The demand for qualified human resources professionals is on the rise. The new Professional in Human Resources (PHR) and Senior P…

Learn tried-and-tested methods for optimal personal productivity! Ever find yourself more than a bit overwhelmed by the constant influx of e-mail and reminders as well as the ever-present calenda…

The latest research shows that children can be taught–at very early ages–the tools they need to become successful and connected to others. This new book offers parents and teachers the informatio…

Packed with insider tips and tricks, this how-to guide is fully revised to cover the latest version of Google Analytics and shows you how to implement proven Web analytics methods and concepts. T…

Solid test prep is the key to passing the GED Want to take the GED test but don’t know if you’re ready? This is the perfect resource for you! Get the basics to gauge how far you’ve progressed in …

An updated edition of the down-to-earth resource that offers twelve practices to make Christian faith a way of life Many Christians are looking for ways to deepen their relationship with God by p…

A thorough guide to correlation risk and its growing importance in global financial markets Ideal for anyone studying for CFA, PRMIA, CAIA, or other certifications, Correlation Risk Modeling and …

This is the go-to book for anyone considering a year to re-charge, to follow a passion, to become immersed in another culture, or to find their love of learning again. It includes everything a st…

Learn to build apps from scratch without any programming experience! Do you have a great idea for an app but have no idea where to begin? Then this is the book for you. Even if you have no progra…

Sometime in the 1970s and 1980s, the use of credit cards, which had begun as a convenience, began to grow into an addiction. Collateral Damaged: The Marketing of Consumer Debt to America explains…

Learn to use these powerful tools together and build Web sites that work If you want to build Web pages that offer real value to your site's visitors, JavaScript and AJAX are top tools for the jo…