Предпринимательство

'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along the streets of West London to exporting to ov…

The definitive guide to management success for sole practitioners and leaders of small design firms Owning and operating a small architectural design firm can be challenging, with tight project d…

From the Social Enterprise Alliance, the organization dedicated to building a robust social enterprise field, comes Succeeding at Social Enterprise. This practical guide is filled with the best p…

Praise for Implementing Value Pricing: A Radical Business Model for Professional Firms «Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for e…

"Как сделать первый миллион в интернете" — это практическое руководство для тех, кто стремится достичь финансового успеха в мире онлайн-бизнеса. В книге рассматриваются шаги, которые нужно предпр…

Take control of your organization's short- and long-term financial plan Now fully revised, Not-for-Profit Budgeting and Financial Management, Second Edition, offers a financial planning system th…

Risk Management under UCITS III/IV shows how asset managers, fund administrators, management companies and risk departments can satisfy the various financial regulators, which govern European mar…

Книга-практикум предпринимателя, социолога-исследователя и управленца (EMBA) Артема Вахрушева поможет разобраться, как организовать и провести маркетинговое исследование. Вы узнаете, как построит…

As real estate investment trusts continue to grow exponentially in Asia and Europe – being already well established in the USA and Australasia – a comprehensive guide to the issues involved in RE…

Accountants and financial managers are often the first professionals to realize that a financial problem exists within a corporation but must be familiar with the various alternatives available t…

PRAISE FOR Tools of Engagement «The main takeaway in this thorough and accessible book is the idea that today's business and educational environments require a mash-up mentality. It takes a const…

Previous Praise for Winning Grants Step by Step «Warning: this book works. It provokes you to ask the right questions, hand-holds you through practical exercises, and offers a map that includes p…

"Золотые правила бизнеса. Как стать успешным предпринимателем" — это практическое руководство, которое раскрывает ключевые принципы и стратегии, необходимые для достижения успеха в предпринимател…

A complete guide to freelance graphic design—created specifically for design students Why wait until you graduate? Freelancing is a great way to jumpstart your career in graphic design. It lets y…

This book, written by a senior marketer with over thirty years experience of using marketing techniques and concepts, sets out to describe, contextualize and rate them. Its prime emphasis is on u…

Media has most definitely evolved, as have the ways in which we contemplate, design, communicate and execute strategy. And rather than technological evolution, we’re plainly in the midst of a tec…

The Social Media Handbook is a comprehensive risk and compliance management toolkit that walks employers step-by-step through the process of developing and implementing effective social media pol…

Бьюти-бизнес считается одним из самых тяжелых и капризных направлений предпринимательства. Постоянная конкуренция, непрерывно изменяющийся рынок и модные тенденции, требовательные клиенты – вырас…

Reviews the evolution and theory of Sustainability Footprints e.g. carbon footprint and examines the critical success factors and contributions to small to medium sized enterprises (SME) growth •…

New times create new needs – and new needs require new solutions. The New Pioneers is a practical guide for capitalists and idealists on how to navigate in the new economic world order. It is abo…