Управление бизнесом

Free Gift Inside! offers an alternative solution to the difficulty of selling to an already sated and sophisticated consumer. * Based on the article «Torment Your Customers (They'll Love It» whic…

Hire with Your Head Updated with new case studies and more coverage of the impact and importance of the Internet in the hiring process, this indispensable guide has shown tens of thousands of man…

Money isn't everything to today's employees. This book shows companies how to combine traditional compensation with the educational, emotional, and psychological benefits that will attract the be…

In publications such as BusinessWeek and Fast Company, the media have celebrated Whirlpool's transformation into a leading-edge innovator and Nancy Tennant Snyder's role as chief innovation offic…

Praise for Enterprise Supply Chain Management: Integrating Best-in-Class Processes «Enterprise Supply Chain Management: Integrating Best-in-Class Processes is a great primer on all things supply …

Существует ли универсальная формула успеха, которая работает не тольков бизнес-сфере? Ответ не так очевиден. В книге собрано сто историй успеха, за которыми подчас стоят везение или талант, стече…

«Эля Ангелова - основатель компании MODEX, в которую входят школа бьюти-профессий, онлайн-магазин и студия наращивания волос в Москве. Автор ведет YouTube канал с целью вдохновить женщин стать фи…

В книге восполняется теоретический пробел, образовавшийся на протяжении почти 150-летнего развития общего менеджмента, в составе которого рассматривался топ-менеджмент. Впервые топ-менеджмент тео…

While most businesses know the importance of online reviews on sites such as Yelp.com, they have no clue how to grab the reins and help shape the conversation around their service or product. Thi…

Выход на маркетплейсы – билет в один конец для вашей компании. Какую бы выгоду ни сулила работа через онлайн-площадки, рано или поздно они задушат ваш бизнес. Сотрудничая с ними, вы собственноруч…

Organization structures do not fail, says Jay Galbraith, but management fails at implementing them correctly. This is why, he explains, the idea that the matrix does not work still exists today, …

Ready to blow your mind? Spend 15 seconds reading Clark Aldrich's The Complete Guide to Simulations and Serious Games. Witty, fast-paced, and non-linear – it's Spock meets Alton Brown. – Lynne Ke…

Wenn Sie dieses Buch gelesen haben, werden Sie weniger Zeit brauchen, um Ihre Vortrage vorzubereiten. Dennoch werden Sie Ihre Zuhorer nachhaltig uberzeugen mit Prasentationen, die anders aussehen…

Dieses Buch fasst den Stand von Wissensmanagement praxisorientiert zusammen; es richtet sich an Führungskräfte aus kleinen, mittleren und großen Unternehmen oder Non-Profit-Organisationen, sowie …

Praise for The Completely Revised HANDBOOK OF COACHING «Pam McLean has written a jewel of a book. Its straightforward, easy-to-read style lays out an elegantly simple, effective, and agile coachi…

An invaluable resource for HR professionals and executive coaches, this book focuses on how to reduce the time needed to prepare high-potential (HIPO) leaders for next-level positions. Providing …

An invaluable resource for HR professionals and executive coaches, this book focuses on how to reduce the time needed to prepare high-potential (HIPO) leaders for next-level positions. Providing …

Managing Projects offers a hands-on resource for building practical competencies for anyone who must manage one or more small- to mid-size projects. The book is filled with targeted processes, to…

The 2nd edition of Strategy in Practice presents a practitioner focused approach to strategy. It is increasingly recognised that the ability to adapt classic formulas to changing circumstances an…

The modern manager faces a bewildering range of challenges every single day. Their ability to make critical decisions, often under pressure, can directly determine the future success of the compa…