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In this practical, enlightening guide, master salesman John Klymshyn reveals how you can be assertive and effective without rubbing people the wrong way or fulfilling the stereotype of the jerk s…

"If you are a salesperson, you will find yourself in this book. Treat it like your road map to success and you will be a professional salesperson." – Willis Turner, CSE President, Sales and Marke…

The Mary Kay Way: Timeless Principles from America's Greatest Woman Entrepreneur is back in print and updated to reflect developments in today’s business environment for the modern entrepreneur. …

Praise for How to Sell at Margins Higher Than Your Competitor «This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for succ…

In Beyond Booked Solid, Michael Port returns with new tactics for growing your business even bigger. Port's Book Yourself Solid was a huge hit among professional service providers and small busin…

"Cold calling is the lowest percentage of sales call success. If you invest the same amount of time in reading this book as you do in cold calling, your success percentage and your income will sk…

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in hand…

"…fascinating. Like Malcolm Gladwell on speed." —THE GUARDIAN «HERD is a rare thing: a book that transforms the reader's perception of how the world works». —Matthew D'Ancona, THE SPECTATOR «This…

Многие собственники бизнеса думают, что в компании нет продаж, потому что вокруг плохие менеджеры, никто не хочет и не умеет работать. Анна Сорокина считает, что это совсем не так, а ключ к успеш…

Бизнес ушел в диджитал. Что делать тем, кто только начал этот путь? Завести для компании Instagram или лучше сразу TikTok? Потратить деньги на контекстную рекламу или SEO-оптимизацию? Юрий Павлюк…

This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been tested and proven to work with Fortune 500 companies operati…

This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough economic times. Follow…

Today's shoppers go online to research locations, compare prices or read reviews before they go to a store, and as soon as they are back home, they post details about their shopping experience on…

Today's shoppers go online to research locations, compare prices or read reviews before they go to a store, and as soon as they are back home, they post details about their shopping experience on…

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to…

Stimmt Ihre Vertriebsstrategie? Passen Markt und Kunden? Haben Sie die richtige Organisation und die geeigneten Prozesse? Funktioniert Ihre Führung so, wie es sein sollte? Und orientieren sich al…

Market Research Best Practice is a compilation of the best discussion papers, case studies and methodologies from the ESOMAR publishing and event programme over the last decade and more. Market r…

Организация, стремящаяся обезопасить свой бизнес в сфере реализации, ориентируется на разветвленную и гибкую сеть распределения продукции, которая исключает или уменьшает ценовое давление со стор…

How to reach the 98 percent of people who leave your website without converting sales The Retargeting Playbook is a complete guide for digital marketers about how to reach the 95 to 98 percent of…

Use data, technology, and inbound selling to build a remarkable team and accelerate sales The Sales Acceleration Formula provides a scalable, predictable approach to growing revenue and building …