Зарубежная деловая литература

"Do you think going green will give you a competitive advantage, even save you money? Do you think your customers are more likely to buy if you are green? Do you want to do better by the environm…

The sales manager's step-by-step guide to better team performance As an experienced sales manager, how do you improve your team's performance? Which selling skills, developed to their fullest pot…

A do-it-yourself guide to investing like the renowned Harvard and Yale endowments. The Ivy Portfolio shows step-by-step how to track and mimic the investment strategies of the highly successful H…

Praise For Results That Last «Quint Studer is a superb communicator with a deep belief in the power of relationships. His informal tone, sense of humor, and real-world stories bring his business …

One of Amazon.com's Best Books of 2007 Top 10 Editor's Picks: Finance and Investing The hedge fund industry's top managers have a penchant for high returns and low profiles. The combination makes…

Praise for FOREX CONQUERED «In this amazing book, John covers it all. From trading systems to money management to emotions, he explains easily how to pull money consistently from the most complic…

In a compelling business fable, The Myth of Multitasking confronts a popular idea that has come to define our hectic, work-a-day world. This simple yet powerful book shows clearly why multitaskin…

EconoPower will provide you with a firm understanding of the influence of modern economics and how it can be used to improve the world we live in. It offers practical advice on numerous personal …

Make Millions Selling on QVC is more than just a guide to getting you and your products in front of millions of potential customers; it’s an inside look at how the largest television retailer in …

Activist hedge fund managers represent a small part of the $1.5 trillion hedge fund industry, but their approach is causing a stir among traditional managers and the investment community because …

A behind-the-scenes look at the most lucrative discipline within biotechnology Bioinformatics represents a new area of opportunity for investors and industry participants. Companies are spending …

Distinguished governance experts offer cures for what ails our boards of directors In light of corporate malfeasance in recent years, the governance of corporations has been receiving great atten…

For the past three decades, we have been steadily creating an extreme 'time-crunch economy' that has affected jobs, portfolios, businesses and lives. But the 'time-crunch economy' is turning into…

Taking Brand Initiative offers a revolutionary approach to corporate branding that looks beyond the marketing value of brands company-to-customer and the HR significance of brands company-to-empl…

Praise for Marketing to the Social Web «Weber understands that the world is going digital and that competitive advantage will accrue to those who understand the transformation. CEOs should heed t…

An updated and expanded Second Edition of the popular guide to social media for the business community Marketers must look to the Web for new ways of finding customers and communicating with them…

Written in a highly accessible (and often witty) style, this groundbreaking book addresses a number of generational issues. Deal provides a description of each issue, a summary of the relevant re…

In Never Bet the Farm two leading entrepreneurs, Anthony Iaquinto and Stephen Spinelli, turn much of the so-called expert advice for entrepreneurs on its head. They show that by preparing for set…

If you’ve wondered about how America can break links between oil consumption, terrorism, and the war in Iraq, A Declaration of Energy Independence: How Freedom from Foreign Oil Can Improve Nation…

Applying this revolutionary management strategy to drive positive change in an organization Currently exploding onto the American business scene, the Six Sigma methodology fuels improved effectiv…