In visiting Brighton, in England, I had been greatly pleased with the Pavilion erected by George IV. It was the only specimen of Oriental architecture in England, and the style had not been introduced into America. I concluded to adopt it, and engaged a London architect to furnish me a set of drawings after the general plan of the Pavilion, differing sufficiently to be adapted to the spot of ground selected for my homestead. On my second return visit to the United States, I brought these drawings with me and engaged a competent architect and builder, giving him instructions to proceed with the work, not “by the job” but “by the day,” and to spare neither time nor expense in erecting a comfortable, convenient, and tasteful residence. The work was thus begun and continued while I was still abroad, and during the time when I was making my tour with General Tom Thumb through the United States and Cuba. New and magnificent avenues were
opened in the vicinity of my property. The building progressed slowly, but surely and substantially. Elegant and appropriate furniture was made expressly for every room in the house. I erected expensive water works to supply the premises. The stables, conservatories and out-buildings were perfect in their kind. There was a profusion of trees set out on the grounds. The whole was built and established literally “regardless of expense,” for I had no desire even to ascertain the entire cost. All I cared to know was that it suited me, and that would have been a small consideration with me if it had not also suited my family.
The whole was finally completed to my satisfaction. My family removed into the premises, and, on the fourteenth of November, 1848, nearly one thousand invited guests, including the poor and the rich, helped us in the old-fashioned custom of “house-warming.”
When the name “Iranistan” was announced, a waggish New York editor syllabled it, I-ran-i-stan, and gave as the interpretation, that “I ran a long time before I could stan’!” Literally, however, the name signifies, “Eastern Country Place,” or, more poetically, “Oriental Villa.”
The plot of ground upon which Iranistan was erected, was at the date of my purchase, in March 1846, a bare field. But I transplanted many hundreds of fruit and forest trees, some of the latter of very large growth when they were moved, and thus in a few years my premises were adorned with what, in the ordinary process of growth, would have required a whole generation. I have never waited for my trees to grow, if money would transplant them of nearly full growth at the start.
The years 1848 and 1849 were mainly spent with my family, though I went every week to New York to look after the interests of the American Museum. While I was in Europe, in 1845, my agent, Mr. Fordyce Hitchcock, had bought out for me the Baltimore Museum, a fully-supplied establishment, in full operation, and I placed it under the charge of my uncle, Alanson Taylor. He died in 1846, and I then sold the Baltimore Museum to the “Orphean Family,” by whom it was subsequently transferred to Mr. John E. Owens, the celebrated comedian. After my return from Europe, I opened, in 1849, a Museum in Dr. Swain’s fine building, at the corner of Chestnut and Seventh streets, in Philadelphia.
This was in all respects a first-class establishment. It was elegantly fitted up, and contained, among other things, a dozen fine large paintings, such as “The Deluge,” “Cain and his Family,” and other similar subjects which I had ordered copied, when I was in Paris, from paintings in the gallery of the Louvre. There was also a complete and valuable collection of curiosities and I sent from New York, from time to time, my transient novelties in the way of giants, dwarfs, fat boys, animals and other attractions. There was a lecture room and stage for dramatic entertainments; but I was catering for a Quaker population, and was careful to introduce or permit nothing which could possibly be objectionable. While the Museum contained such wax-works as “The Temperate Family,” “The Intemperate Family,” and Mrs. Pelby’s representation of “The Last Supper,” the theatre presented “The Drunkard” and other moral dramas. The most respectable people in the city patronized the Museum and attended the theatre. “The Drunkard” was exceedingly well played and it made a great impression. There was a temperance pledge in the box-office, which was signed by thousands during the run of the piece. Almost every hour during the day and evening, women could be seen bringing their husbands to the Museum to sign the pledge.
I stayed in Philadelphia long enough to identify myself with this Museum and to successfully start the enterprise and then left it in the hands of different managers who profitably conducted it till 1851, when, finding that it occupied too much of my time and attention, I sold it to Mr. Clapp Spooner for $40,000. At the end of that year, the building and contents were destroyed by fire. The loss was a serious one to Philadelphia, and the people were very desirous that Mr. Spooner should rebuild the establishment; but a highly profitable business connection with the Adams Express Company prevented him from doing so.
While my Philadelphia Museum was in full operation, Peale’s Museum ran me a strong opposition at the Masonic Hall. That enterprise proved disastrous, and I purchased the collection at sheriff’s sale, for five or six thousand dollars, on joint account of my friend Moses Kimball and myself. The curiosities were equally divided, one-half going to his Boston Museum and the other half to my American Museum in New York.
In 1848 I was elected President of the Fairfield County Agricultural Society in Connecticut. Although not practically a farmer, I had purchased about one hundred acres of land in the vicinity of my residence, and felt and still feel a deep interest in the cause of agriculture. I had begun by importing some blood stock for Iranistan, and, as I was at one time attacked by the “hen fever,” I erected several splendid poultry-houses on my grounds. These were built for me by a carpenter who wrote an application for a situation, sending me a frightfully mis-spelled letter, in which he said that he was “youste” to hard work. I thought if his work was as strong as his spelling, he was the man I wanted, and I employed him. When the time came to prepare for our agricultural fair in the fall, he made a series of gorgeous cages in which to exhibit my shanghaes, bantams, and other fancy fowls. I went out to see them before they were sent away, and was horrified to find that he had marked the cages in his own peculiar style, describing my “Jersey Blues,” for instance, in startling capitals as “Gersy Blews.” I called for a jack-plane to remove every mark on the cages and told the astonished carpenter that he might do anything in the world for me, except to spell.
In 1849 it was determined by the Society that I should deliver the annual address. I begged to be excused on the ground of incompetency, but my excuses were of no avail, and as I could not instruct my auditors in farming, I gave them the benefit of several mistakes which I had committed. Among other things, I told them that in the fall of 1848 my head gardener reported that I had fifty bushels of potatoes to spare. I thereupon directed him to barrel them up and ship them to New York for sale. He did so, and received two dollars per barrel, or about sixty-seven cents per bushel. But, unfortunately, after the potatoes had been shipped, I found that my gardener had selected all the largest for market, and left my family nothing but “small potatoes” to live on during the winter. But the worst is still to come. My potatoes were all gone before March, and I was obliged to buy, during the spring, over fifty bushels of potatoes, at $1.25 per bushel! I also related my first experiment in the arboricultural line, when I cut from two thrifty rows of young cherry-trees any quantity of what I supposed to be “suckers,” or “sprouts,” and was thereafter informed by my gardener that I had cut off all his grafts!
A friend of mine, Mr. James D. Johnson, lived in a fine house a quarter of a mile west of Iranistan, and as I owned several acres of land at the corner of two streets directly adjoining his homestead, I surrounded the ground with high pickets, and introducing a number of Rocky Mountain elk, reindeer, and American deer, I converted it into a deer park. Strangers passing by would naturally suppose that it belonged to Johnson’s estate, and to render the illusion more complete, his son-in-law, Mr. S. H. Wales, of the Scientific American, placed a sign in the park, fronting on the street, and reading:
“All persons are forbid trespassing on these grounds, or disturbing the deer. J. D. Johnson.”
I “acknowledged the corn,” and was much pleased with the joke. Johnson was delighted, and bragged considerably of having got ahead of Barnum, and the sign remained undisturbed for several days. It happened at length that a party of friends came to visit him from New York, arriving in the evening. Johnson told them he had got a capital joke on Barnum; he would not explain, but said they should see it for themselves the next morning. Bright and early he led them into the street, and after conducting them a proper distance, wheeled them around in front of the sign. To his dismay he discovered that I had added directly under his name the words, “Game-keeper to P. T. Barnum.” His friends, as soon as they understood the joke, enjoyed it mightily, but it was said that neighbor Johnson laughed out of “the wrong side of his mouth.”
Thereafter, Mr. Johnson was known among his friends and acquaintances as “Barnum’s game-keeper.” Sometime afterwards when I was President of the Pequonnock Bank, it was my custom every year to give a grand dinner at Iranistan to the directors, and in making preparations I used to send to certain friends in the West for prairie chickens and other game. On one occasion a large box, marked “P. T. Barnum, Bridgeport; Game,” was lying in the express office, when Johnson seeing it, and espying the word “game,” said:
“Look here! I am ‘Barnum’s game-keeper,’ and I’ll take charge of this box.”
And “take charge” of it he did, carrying it home and notifying me that it was in his possession, and that as he was my game-keeper he would “keep” this, unless I sent him an order for a new hat. He knew very well that I would give fifty dollars rather than be deprived of the box, and as he also threatened to give a game dinner at his own house, I speedily sent the order for the hat, acknowledged the good joke, and my own guests enjoyed the double “game.”
During the year 1848, Mr. Frank Leslie, since so widely known as the publisher of several illustrated journals, came to me with letters of introduction from London, and I employed him to get up for me an illustrated catalogue of my Museum. This he did in a splendid manner, and hundreds of thousands of copies were sold and distributed far and near, thus adding greatly to the renown of the establishment.
I count these two years – 1848 and 1849 – among the happiest of my life. I had enough to do in the management of my business, and yet I seemed to have plenty of leisure hours to pass with my family and friends in my beautiful home of Iranistan.
CHAPTER XVII.
THE JENNY LIND ENTERPRISE
GRAND SCHEME – CONGRESS OF ALL NATIONS – A BOLD AND BRILLIANT ENTERPRISE – THE JENNY LIND ENGAGEMENT – MY AGENT IN EUROPE – HIS INSTRUCTIONS – CORRESPONDENCE WITH MISS LIND – BENEDICT AND BELLETTI – JOSHUA BATES – CHEVALIER WYCKOFF – THE CONTRACT SIGNED – MY RECEPTION OF THE NEWS – THE ENTIRE SUM OF MONEY FOR THE ENGAGEMENT SENT TO LONDON – MY FIRST LIND LETTER TO THE PUBLIC – A POOR PORTRAIT – MUSICAL NOTES IN WALL STREET – A FRIEND IN NEED.
MANY of my most fortunate enterprises have fairly startled me by the magnitude of their success. When my sanguine hopes predicted a steady flow of fortune, I have been inundated; when I calculated upon making a curious public pay me liberally for a meritorious article, I have often found the same public eager to deluge me with compensation. Yet, I never believed in mere luck and I always pitied the simpleton who relies on luck for his success. Luck is in no sense the foundation of my fortune; from the beginning of my career I planned and worked for my success. To be sure, my schemes often amazed me with the affluence of their results, and, arriving at the very best, I sometimes “builded better” than “I knew.”
For a long time I had been incubating a plan for an extraordinary exhibition which I was sure would be a success and would excite universal attention and commendation in America and abroad. This was nothing less than a “Congress of Nations” – an assemblage of representatives of all the nations that could be reached by land or sea. I meant to secure a man and woman, as perfect as could be procured, from every accessible people, civilized and barbarous, on the face of the globe. I had actually contracted with an agent to go to Europe to make arrangements to secure “specimens” for such a show. Even now, I can conceive of no exhibition which would be more interesting and which would appeal more generally to all classes of patrons. As it was, and while positively preparing for such a congress, it occurred to me that another great enterprise could be undertaken at less risk, with far less real trouble, and with more remunerative results.
And now I come to speak of an undertaking which my worst enemy will admit was bold in its conception, complete in its development, and astounding in its success. It was an enterprise never before or since equalled in managerial annals. As I recall it now, I almost tremble at the seeming temerity of the attempt. That I am proud of it I freely confess. It placed me before the world in a new light; it gained me many warm friends in new circles; it was in itself a fortune to me – I risked much but I made more.
It was in October 1849, that I conceived the idea of bringing Jenny Lind to this country. I had never heard her sing, inasmuch as she arrived in London a few weeks after I left that city with General Tom Thumb. Her reputation, however, was sufficient for me. I usually jump at conclusions, and almost invariably find that my first impressions are correct. It struck me, when I first thought of this speculation, that if properly managed it must prove immensely profitable, provided I could engage the “Swedish Nightingale” on any terms within the range of reason. As it was a great undertaking, I considered the matter seriously for several days, and all my “cipherings” and calculations gave but one result – immense success.
Reflecting that very much would depend upon the manner in which she should be brought before the public, I saw that my task would be an exceedingly arduous one. It was possible, I knew, that circumstances might occur which would make the enterprise disastrous. “The public” is a very strange animal, and although a good knowledge of human nature will generally lead a caterer of amusements to hit the people, they are fickle, and ofttimes perverse. A slight misstep in the management of a public entertainment, frequently wrecks the most promising enterprise. But I had marked the “divine Jenny” as a sure card, and to secure the prize I began to cast about for a competent agent.
I found in Mr. John Hall Wilton, an Englishman who had visited this country with the Sax-Horn Players, the best man whom I knew for that purpose. A few minutes sufficed to make the arrangement with him, by which I was to pay but little more than his expenses if he failed in his mission, but by which also he was to be paid a large sum if he succeeded in bringing Jenny Lind to our shores, on any terms within a liberal schedule which I set forth to him in writing.
On the 6th of November, 1849, I furnished Wilton with the necessary documents, including a letter of general instructions which he was at liberty to exhibit to Jenny Lind and to any other musical notables whom he thought proper, and a private letter, containing hints and suggestions not embodied in the former. I also gave him letters of introduction to my bankers, Messrs. Baring Brothers & Co., of London, as well as to many friends in England and France.
The sum of all my instructions, public and private, to Wilton amounted to this: He was to engage her on shares, if possible. I, however, authorized him to engage her at any rate, not exceeding one thousand dollars a night, for any number of nights up to one hundred and fifty, with all her expenses, including servants, carriages, secretary, etc., besides also engaging such musical assistants, not exceeding three in number, as she should select, let the terms be what they might. If necessary, I should place the entire amount of money named in the engagement in the hands of London bankers before she sailed. Wilton’s compensation was arranged on a kind of sliding scale, to be governed by the terms which he made for me – so that the farther he kept below my utmost limits, the better he should be paid for making the engagements. He proceeded to London, and opened a correspondence with Miss Lind, who was then on the Continent. He learned from the tenor of her letters, that if she could be induced to visit America at all, she must be accompanied by Mr. Julius Benedict, the accomplished composer, pianist, and musical director, and also she was impressed with the belief that Signor Belletti, the fine baritone, would be of essential service. Wilton therefore at once called upon Mr. Benedict and also Signor Belletti, who were both then in London, and in numerous interviews was enabled to learn the terms on which they would consent to engage to visit this country with Miss Lind. Having obtained the information desired, he proceeded to Lubeck, in Germany, to seek an interview with Miss Lind herself. Upon arriving at her hotel, he sent his card, requesting her to specify an hour for an interview. She named the following morning, and he was punctual to the appointment.
In the course of the first conversation, she frankly told him that during the time occupied by their correspondence, she had written to friends in London, including my friend Mr. Joshua Bates, of the house of Baring Brothers, and had informed herself respecting my character, capacity, and responsibility, which she assured him were quite satisfactory. She informed him, however, that at that time there were four persons anxious to negotiate with her for an American tour. One of these gentlemen was a well-known opera manager in London; another, a theatrical manager in Manchester; a third, a musical composer and conductor of the orchestra of Her Majesty’s Opera in London; and the fourth, Chevalier Wyckoff, a person who had conducted a successful speculation some years previously by visiting America in charge of the celebrated danseuse, Fanny Ellsler. Several of these parties had called upon her personally, and Wyckoff upon hearing my name, attempted to deter her from making any engagement with me, by assuring her that I was a mere showman, and that, for the sake of making money by the speculation, I would not scruple to put her into a box and exhibit her through the country at twenty-five cents a head.
This, she confessed, somewhat alarmed her, and she wrote to Mr. Bates on the subject. He entirely disabused her mind, by assuring her that he knew me personally, and that in treating with me she was not dealing with an “adventurer” who might make her remuneration depend entirely upon the success of the enterprise, but I was able to carry out all my engagements, let them prove never so unprofitable, and she could place the fullest reliance upon my honor and integrity.
“Now,” said she to Mr. Wilton, “I am perfectly satisfied on that point, for I know the world pretty well, and am aware how far jealousy and envy will sometimes carry persons; and as those who are trying to treat with me are all anxious that I should participate in the profits or losses of the enterprise, I much prefer treating with you, since your principal is willing to assume all the responsibility, and take the entire management and chances of the result upon himself.”
Several interviews ensued, during which she learned from Wilton that he had settled with Messrs. Benedict and Belletti, in regard to the amount of their salaries, provided the engagement was concluded, and in the course of a week, Mr. Wilton and Miss Lind had arranged the terms and conditions on which she was ready to conclude the negotiations. As these terms were within the limits fixed in my private letter of instructions, the following agreement was duly drawn in triplicate, and signed by herself and Wilton, at Lubeck, January 9, 1850; and the signatures of Messrs. Benedict and Belletti were affixed in London a few days afterwards:
Memorandum of an agreement entered into this ninth day of January, in the year of our Lord one thousand eight hundred and fifty, between John Hall Wilton, as agent for Phineas T. Barnum, of New York, in the United States of North America, of the one part, and Mademoiselle jenny Lind, Vocalist, of Stockholm in Sweden, of the other part, wherein the said Jenny Lind doth agree:
1st. To sing for the said Phineas T. Barnum in one hundred and fifty concerts, including oratorios, within (if possible) one year, or eighteen months from the date of her arrival in the City of New York – the said concerts to be given in the United States of North America and Havana. She, the said Jenny Lind, having full control as to the number of nights or concerts in each week, and the number of pieces in which she will sing in each concert, to be regulated conditionally with her health and safety of voice, but the former never less than one or two, nor the latter less than four; but in no case to appear in operas.
2d. In consideration of said services, the said John Hall Wilton, as agent for the said Phineas T. Barnum, of New York, agrees to furnish the said Jenny Lind with a servant as waiting-maid, and a male servant to and for the sole service of her and her party; to pay the travelling and hotel expenses of a friend to accompany her as a companion; to pay also a secretary to superintend her finances; to pay all her and her party’s travelling expenses from Europe, and during the tour in the United States of North America and Havana; to pay all hotel expenses for board and lodging during the same period; to place at her disposal in each city a carriage and horses with their necessary attendants, and to give her in addition, the sum of two hundred pounds sterling, or one thousand dollars, for each concert or oratorio in which the said Jenny Lind shall sing.
3d. And the said John Hall Wilton, as agent for the said Phineas T. Barnum, doth further agree to give the said Jenny Lind the most satisfactory security and assurance for the full amount of her engagement, which shall be placed in the hands of Messrs. Baring Brothers, of London, previous to the departure and subject to the order of the said Jenny Lind, with its interest due on its current reduction, by her services in the concerts or oratorios.
4th. And the said John Hall Wilton, on the part of the said Phineas T. Barnum, further agrees, that should the said Phineas T. Barnum, after seventy-five concerts, have realized so much as shall, after paying all current expenses, have returned to him all the sums disbursed, either as deposits at interest, for securities of salaries, preliminary outlay, or moneys in any way expended consequent on this engagement, and in addition, have gained a clear profit of at least fifteen thousand pounds sterling, then the said Phineas T. Barnum will give the said Jenny Lind, in addition to the former sum of one thousand dollars current money of the United States of North America, nightly, one fifth part of the profits arising from the remaining seventy-five concerts or oratorios, after deducting every expense current and appertaining thereto; or the said Jenny Lind agrees to try with the said Phineas T. Barnum fifty concerts or oratorios on the aforesaid and first-named terms, and if then found to fall short of the expectations of the said Phineas T. Barnum, then the said Jenny Lind agrees to reorganize this agreement, on terms quoted in his first proposal, as set forth in the annexed copy of his letter; but should such be found unnecessary, then the engagement continues up to seventy-five concerts or oratorios, at the end of which, should the aforesaid profit of fifteen thousand pounds sterling have not been realized, then the engagement shall continue as at first – the sums herein, after expenses for Julius Benedict and Giovanni Belletti, to remain unaltered except for advancement.
5th. And the said John Hall Wilton, agent for the said Phineas T. Barnum, at the request of the said Jenny Lind, agrees to pay to Julius Benedict, of London, to accompany the said Jenny Lind as musical director, pianist, and superintendent of the musical department, also to assist the said Jenny Lind in one hundred and fifty concerts or oratorios, to be given in the United States of North America and Havana, the sum of five thousand pounds (£5,000) sterling, to be satisfactorily secured to him with Messrs. Baring Brothers, of London, previous to his departure from Europe; and the said John Hall Wilton agrees further, for the said Phineas T. Barnum, to pay all his travelling expenses from Europe, together with his hotel and travelling expenses during the time occupied in giving the aforesaid one hundred and fifty concerts or oratorios – he, the said Julius Benedict, to superintend the organization of oratorios, if required.
6th. And the said John Hall Wilton, at the request, selection, and for the aid of the said Jenny Lind, agrees to pay to Giovanni Belletti, baritone vocalist, to accompany the said Jenny Lind during her tour and in one hundred and fifty concerts or oratorios in the United States of North America and Havana, and in conjunction with the aforesaid Julius Benedict, the sum of two thousand five hundred pounds (£2,500) sterling, to be satisfactorily secured to him previous to his departure from Europe, in addition to all his hotel and travelling expenses.
7th. And it is further agreed that the said Jenny Lind shall be at full liberty to sing at any time she may think fit for charitable institutions or purposes independent of the engagement with the said Phineas T. Barnum, she, the said Jenny Lind, consulting with the said Phineas T. Barnum with a view to mutually agreeing as to the time and its propriety, it being understood that in no case shall the first or second concert in any city selected for the tour be for such purpose, or whereever it shall appear against the interests of the said Phineas T. Barnum.
8th. It is further agreed that should the said Jenny Lind by any act of God be incapacitated to fulfil the entire engagement before mentioned, that an equal proportion of the terms agreed upon shall be given to the said Jenny Lind, Julius Benedict, and Giovanni Belletti, for services rendered to that time.
9th. It is further agreed and understood, that the said Phineas T. Barnum shall pay every expense appertaining to the concerts or oratorios before mentioned, excepting those for charitable purposes, and that all accounts shall be settled and rendered by all parties weekly.
10th. And the said Jenny Lind further agrees that she will not engage to sing for any other person during the progress of this said engagement with the said Phineas T. Barnum, of New York, for one hundred and fifty concerts or oratorios, excepting for charitable purposes as before mentioned; and all travelling to be first and best class.
In witness hereof to the within written memorandum of agreement we set hereunto our hand and seal.
In the presence of C. Achilling, Consul of His Majesty the King of Sweden and Norway.
Extract from a Letter addressed to John Hall Wilton by Phineas T. Barnum, and referred to in paragraph No. 4 of the annexed agreement.
New York, November 6, 1849.
Mr. J. Hall Wilton: