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The most significant philosopher of Being, Martin Heidegger has nevertheless largely been ignored within communications studies. This book sets the record straight by demonstrating the profound i…

European Media provides a clear, concise account of the structures, dynamics and realities of the changing face of media in Europe. It offers a timely and illuminating appraisal of the issues sur…

Journalism Today: A Themed History provides a cultural approach to journalism's history through the exploration of overarching concepts, as opposed to a typical chronological overview. Rich with …

The communication aspect of leadership – to actively engage your followers and achieve understanding and motivation whilst making the message memorable – has never been more important. Using vivi…

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly ac…

This is the first interdisciplinary exploration of the philosophical foundations of the Web, a new area of inquiry that has important implications across a range of domains. Contains twelve essay…

Is it possible that the way to win in business is to give employees exactly what they want? Yes. As RESPECT reveals, managers and organizations who give their employees what they want outperform …

The Gender Communication Handbook This is the go-to comprehensive reference for understanding why and how women and men communicate the way they do. This guide is filled with expert advice, real-…

Praise for VIRTUAL TEAM SUCCESS «There's no school for this yet, but when the first is established, Virtual Team Success: A Practical Guide for Working and Leading from a Distance will certainly …

This refreshingly simple, practical guide demonstrates how brand management can boost business performance. It is the ideal inspiration for creating growth in today's tough economic times. Follow…

Foundations of Voice Studies provides a comprehensive description and analysis of the multifaceted role that voice quality plays in human existence. Offers a unique interdisciplinary perspective …

As citizens of capitalist, free-market societies, we tend to celebrate choice and competition. However, in the 21st century, as we have gained more and more choices, we have also become greater t…

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to…

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to…

The trinity of government, military and publics has been drawn together into immediate and unpredictable relationships in a «new media ecology» that has ushered in new asymmetries in the waging o…

Praise for Jolts! «Only Thiagi and his co-author, Tracy, could have devised a list of 50 magical learning moments that are concise and certain to JOLT learners into new perspectives and profound …

Written to celebrate the Institute's centenary, The Marketing Century explains: how the key elements of marketing have developed; how the various aspects of marketing contribute to performance; w…

The Handbook of Global Media and Communication Policy offers insights into the boundaries of this field of study, assesses why it is important, who is affected, and with what political, economic,…

The Science and Practice of Stuttering Treatment: A Symposium is a comprehensive resource for practitioners and researchers that spans the scientific basis and clinical management of stutters in …

The must-read guide to understanding corporate politics in order to get ahead Designed to provide the reader with an understanding of corporate politics from a positive perspective, I Wish I'd Kn…