Зарубежная деловая литература

Intelligent strategies for starting and growing a small business with minimal personal financial risk A comprehensive guide for entrepreneurs from one of the most successful business creators in …

Praise for Brand Advocates «Ignite your Advocates! Fuggetta shows you how.» —SCOTT MONTY, Head of Social Media, Ford «Creating and amplifying authentic Advocates should be front and center on eve…

This superb book synthesizes the industry's best thinking on the massive upside of listening. Listen First! is an invaluable resource for marketing executives and will help organizations create r…

The first book to market on the hottest topic on the web Social commerce is the new buzz word and this book will be the first to cut through the hype and tell you exactly what it all means… and h…

Simplify tax and save money with streamlined bookkeeping Small businesses are often just that—small. Bookkeeping may be done by a professional outside the company, but more often falls to an empl…

Have you ever been led by someone who cared for you like family, and dared you to achieve more than you ever thought possible for yourself, your organization, and even society? Award-winning auth…

A non-biased, grounded, and practical approach to employee engagement For managers and business leaders who want to enhance performance, this easy-to-use guide to employee management offers real …

Praise for The Invisible Employee «A gem of a book . . . finding that workers who are recognized are more productive, have fewer on-the-job accidents, and translate their satisfaction into custom…

The tools nonprofits need to measure the impact of their social media Having a social media measurement plan and approach can no longer be an after-thought. It is a requirement of success. As non…

Accessible financial guidance for turbulent economic times With the stock market in a tailspin, real estate market continuing to drop, and the economy in recession, it's important to understand h…

Janet Tavakoli takes you into the world of Warren Buffett by way of the recent mortgage meltdown. In correspondence and discussion with him over 2 years, they both saw the writing on the wall, ma…

With this step-by-step guide, you’ll learn the entire process of creating a will—from determining what your will should include to making sure it’s a legally binding document. It demystifies the …

A groundbreaking guide to making profitable business decisions Do you wonder why your value initiatives aren't providing the payoff you'd hoped for? Could it be because you've been thinking about…

Observing how business management is obsessed with analysis and numbers, Dealing with Dilemmas shows there is an entire class of problems that cannot be solved by analysis: business dilemmas. Dil…

The first edition of BANK 2.0—#1 on Amazon's bestseller list for banking and finance in the US, UK, Germany, France, and Japan for over 18 months—took the financial world by storm and became syno…

As the majority of Canadians are now spending much more than they make, their debt levels are reaching crisis proportions. Excluding mortgage debt, the average Canadian owes over $25,000 in consu…

There is a competitive advantage out there, arguably more powerful than any other. Is it superior strategy? Faster innovation? Smarter employees? No, New York Times best-selling author, Patrick L…

A dynamic new way to understand intuition, already implemented around the world at top companies and business schools Neuroscience shows that instinct has a leading role in complex decision-makin…

The 2008-2009 market meltdown and house price collapse has reset the credit and property cycles, and smart investors are now looking for the upside. But Where Will the Next Bull Runs Come From, a…

Widely respected and admired, Philip Fisher is among the most influential investors of all time. His investment philosophies, introduced almost forty years ago, are not only studied and applied b…