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Зарубежная деловая литература

Steal These Ideas!. Marketing Secrets That Will Make You a Star
электронная книга
5
Год написания книги 2018
Working for nearly thirty years with and for leading companies including Citigroup, American Express, Epsilon, Apple, and Fidelity—with notable political and not-for-profit campaigns along the wa…
A Demon of Our Own Design. Markets, Hedge Funds, and the Perils of Financial Innovation
электронная книга
3
Год написания книги 2018
Inside markets, innovation, and risk Why do markets keep crashing and why are financial crises greater than ever before? As the risk manager to some of the leading firms on Wall Street–from Morga…
Mentored by a Millionaire. Master Strategies of Super Achievers
электронная книга
4
Год написания книги 2018
Unlike any book you’ve ever read, Mentored by a Millionaire is made up of fifteen mentoring sessions in which you will be mentored in the strategies, skills, and techniques used by super achiever…
The Leader's Guide to Storytelling. Mastering the Art and Discipline of Business Narrative
электронная книга
4
Год написания книги 2018
In his best-selling book, Squirrel Inc., former World Bank executive and master storyteller Stephen Denning used a tale to show why storytelling is a critical skill for leaders. Now, in this hand…
Media Rules!. Mastering Today's Technology to Connect With and Keep Your Audience
электронная книга
3
Год написания книги 2018
Authors Brian Reich and Dan Solomon have seen how changes in both technology and society can affect the communications and operations of an organization. Now, with Media Rules!, they provide you …
Balanced Scorecard Step-by-Step. Maximizing Performance and Maintaining Results
электронная книга
3
Год написания книги 2018
PRAISE FOR Balanced Scorecard Step-By-Step: Maximizing Performance and Maintaining Results, Second Edition «As a practitioner and thought leader, Paul Niven is superbly bridging the gulf between …
Balanced Scorecard Step-by-Step. Maximizing Performance and Maintaining Results
электронная книга
3
Год написания книги 2018
This book explains how an organization can measure and manage performance with the Balanced Scorecard methodology. It provides extensive background on performance management and the Balanced Scor…
Trading in the Zone. Maximizing Performance with Focus and Discipline
электронная книга
4
Год написания книги 2018
Overcome the obstacles that can prevent you from winning at the trading game A trader's emotional state is vital to being a successful investor. There are many psychological factors that can affe…
The Seven Lost Secrets of Success. Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
электронная книга
3
Год написания книги 2018
Praise for The Seven Lost Secretsof Success «Buy this book, apply these secrets, and your prosperity will be assured.» -Dan McComas, President, Dan McComas Associates, Marketing & Management Cons…
The Seven Lost Secrets of Success. Million Dollar Ideas of Bruce Barton, America's Forgotten Genius
электронная книга
3
Год написания книги 2018
Praise for The Seven Lost Secretsof Success «Buy this book, apply these secrets, and your prosperity will be assured.» -Dan McComas, President, Dan McComas Associates, Marketing & Management Cons…
Busting Loose From the Money Game. Mind-Blowing Strategies for Changing the Rules of a Game You Can't Win
электронная книга
5
Год написания книги 2018
Real people, real transformations! «Absolutely amazing! It completely shifts your paradigm for life. One of the most wonderful things about it is that the results are immediate. My whole percepti…
How NASA Builds Teams. Mission Critical Soft Skills for Scientists, Engineers, and Project Teams
электронная книга
5
Год написания книги 2018
Every successful organization needs high-performance teams to compete and succeed. Yet, technical people are often resistant to traditional «touchy-feely» teambuilding. To improve communication, …
Commodities and Commodity Derivatives. Modeling and Pricing for Agriculturals, Metals and Energy
электронная книга
3
Год написания книги 2018
The last few years have been a watershed for the commodities, cash and derivatives industry. New regulations and products have led to an explosion in the commodities markets, creating a new asset…
Investment Guarantees. Modeling and Risk Management for Equity-Linked Life Insurance
электронная книга
4
Год написания книги 2018
A comprehensive guide to investment guarantees in equity-linked life insurance Due to the convergence of financial and insurance markets, new forms of investment guarantees are emerging which req…
Optimal Portfolio Modeling. Models to Maximize Returns and Control Risk in Excel and R
электронная книга
4
Год написания книги 2018
Optimal Portfolio Modeling is an easily accessible introduction to portfolio modeling for those who prefer an intuitive approach to this discipline. While early chapters provide engaging insights…
The Secret of Shelter Island. Money and What Matters
электронная книга
3
Год написания книги 2018
How to lead a «rich» life during trying economic times In The Secret of Shelter Island, nationally renowned financial analyst and bestselling author Alexander Green explores the complicated relat…
The Five Rules for Successful Stock Investing. Morningstar's Guide to Building Wealth and Winning in the Market
электронная книга
4
Год написания книги 2018
The Five Rules for Successful Stock Investing «By resisting both the popular tendency to use gimmicks that oversimplify securities analysis and the academic tendency to use jargon that obfuscates…
A History of the Theory of Investments. My Annotated Bibliography
электронная книга
4
Год написания книги 2018
"This exceptional book provides valuable insights into the evolution of financial economics from the perspective of a major player." – Robert Litzenberger, Hopkinson Professor Emeritus of Investm…
Credit Risk Measurement. New Approaches to Value at Risk and Other Paradigms
электронная книга
4
Год написания книги 2018
The most cutting-edge read on the pricing, modeling, and management of credit risk available The rise of credit risk measurement and the credit derivatives market started in the early 1990s and h…
B2B and Beyond. New Business Models Built on Trust
электронная книга
4
Год написания книги 2018
A groundbreaking guide to forging trusting, mutually beneficial B2B relationships Companies that have entered into B2B alliances may simultaneously be one and another's customers, suppliers, alli…