Зарубежная деловая литература

We are at the start of a new wave of management. The recent financial crisis highlighted problems not just in the economic system, but also in the way that many companies are governed and managed…

A framework for anticipating and managing cultural differences at the negotiating table In today's global environment, negotiators who understand cultural differences and negotiation fundamentals…

The global marketplace can be risky business. Get the knowledge and tools you need to get a competitive advantage in the global markets with The Anti-Corruption Handbook: How to Protect Your Busi…

How can leaders use strategic planning to strengthen their public and nonprofit organizations? In this fourth edition of his perennial bestseller Strategic Planning for Public and Nonprofit Organ…

The global financial markets are not just driven by the big investment houses and fund managers. Along with these, private banks, insurance houses, hedge funds, sovereign wealth funds and a range…

Achieving market consistency can be challenging, even for the most established finance practitioners. In Market Consistency: Model Calibration in Imperfect Markets, leading expert Malcolm Kemp sh…

Now you can access Jean Barbazette's systematic process for creating winning training materials that will help raise your skills to the next level. The book is filled with easy-to-use tools and t…

This uniquely accessible, breakthrough book lets auditors grasp the thinking behind the mathematical approach to risk without doing the mathematics. Risk control expert and former Big 4 auditor, …

'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along the streets of West London to exporting to ov…

Praise for the First Edition This book is refreshing to read since it takes an important topic… and presents it in a clear and concise manner by using examples that include visual presentations o…

Ziel nachhaltig wirtschaftender Unternehmen ist es, nicht nur okonomischen, sondern auch sozialen und okologischen Mehrwert zu schaffen. Die in diesem Sinne international erfolgreichsten Unterneh…

The petroleum sector is possibly the largest and most dominant economic sector in the globalized economy. However, for reasons explored in this book, although none of the existing economic develo…

This book is a complete sales and negotiating guide for mainland China and includes practical and measurable techniques that have been tested and proven to work with Fortune 500 companies operati…

From the Social Enterprise Alliance, the organization dedicated to building a robust social enterprise field, comes Succeeding at Social Enterprise. This practical guide is filled with the best p…

Business scandals are always with us from the South Sea Bubble to Enron and Parmalat. As accounting forms a central element of any business success or failure, the role of accounting is crucial i…

«Эта книга – сокращенный пересказ произведения Carl Sewell and Paul B. Brown „Customers for Life: How to Turn That One-Time Buyer Into a Lifetime Customer“. Мы значительно уменьшили объем текста…

В учебном пособии рассматриваются в основном практические вопросы ведения деловых переговоров: умение убеждать, строить аргументацию, вести дискуссию, тактические приемы в ситуации деструктивных …

Эта книга включает в себя немножко прозы, чуть- чуть стихов. Прошу строго не судить писал о чем думал, о том что происходило в моей жизни. Наблюдения за природой и большое количество времени в по…

A fresh approach to succeeding with innovation, grounded in insights about rapidly changing customers, competitors and technologies Written by a director at the award-winning global innovation fi…

Рассмотрены теоретические и прикладные аспекты создания рекламного продукта, конкретные механизмы разработки и продвижения его основных разновидностей — рекламных стратегий, рекламных кампаний и …