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A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for…

Find your drive and redefine your business priorities Breakpoints is the business owner's guide to regaining your passion and driving your business forward. If you're feeling stuck, stale or stal…

Learn the other secrets to success from the founder of Boost Juice In The Accidental Entrepreneur, author Janine Allis shares the secrets and skills that took her from housewife to entrepreneur t…

Win the respect you deserve You probably already have the skills to be more fulfilled and successful. But sometimes it’s about showcasing these skills so that colleagues, customers, friends and t…

Помещения, сотрудники, инвентарь, холодильники, морозильники и даже печи для выпекания пиццы — все они не создают деньги, а только потребляют их. Деньги рождаются только в результате товаро-денеж…

Don't fight for customers, let them fight over you! Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser wi…

Помещения, сотрудники, инвентарь, холодильники, морозильники и даже печи для выпекания пиццы — все они не создают деньги, а только потребляют их. Деньги рождаются только в результате товаро-денеж…

Leaders are no strangers to challenges; in recent years, businesses have experienced unprecedented layoffs, dismal sales, dwindling retirement accounts, and the bankruptcy of once-heralded instit…

An effective strategic framework for successful face-to-face selling for financial services industry professionals Times are very tough for people who sell professional services and Selling Profe…

"If you need more traffic, leads and sales, you need The Conversion Code." Neil Patel co-founder Crazy Egg «We've helped 11,000+ businesses generate more than 31 million leads and consider The Co…

"If you need more traffic, leads and sales, you need The Conversion Code." Neil Patel co-founder Crazy Egg «We've helped 11,000+ businesses generate more than 31 million leads and consider The Co…

Finding it, refining it, loving it, and actually getting out there and doing it Don't waste your life not doing something you aren't brilliant at, not setting the world on fire with your ideas, y…

Put digital business strategy at the center of your business Welcome to the social media age. Although its impact was first felt in the marketing department, the social web is spreading across al…

The Internet didn’t kill TV! It has become its best friend. Americans are watching more television than ever before, and we’re engaging online at the same time we’re tuning in. Social media has c…

«Создание подкаста: От идеи до первой записи за 30 дней» — подробный и доступный гид для всех, кто мечтает выйти на волну аудиоконтента. Книга пошагово проведёт вас через выбор темы и формата, вы…

Proprietary audience development is now a core marketing responsibility. Every company needs audiences to survive. They are where you find new customers and develop more profitable relationships.…

THE #1 HACK FOR SMARTER MARKETING We all want new answers and new solutions for the very real and pressing challenges that our organizations face. New things to point to and talk about, new ways …

All the practical advice you need for starting a business Starting a business? Don't sweat it! Reflecting today's unique opportunities and challenges, Starting a Business All-In-One For Dummies i…

Master these top-performing sales skills to dominate the marketplace Critical Selling is a dynamic and powerful guide for transforming your sales approach and outperforming your competition. This…

Your ticket to generating better results through infographics Visual Content Marketing is a more than just a guide to infographics. Written for business people dealing with complex offerings, thi…