Зарубежная деловая литература

Social Customer Service is new. Social Media is the biggest thing happening to the customer service industry since the mid 1960s when modern day call centres were born. It is taking customers and…

Risk consideration is central to more accurate post-crisis valuation Corporate Valuation presents the most up-to-date tools and techniques for more accurate valuation in a highly volatile, global…

Mohan and Oliver have been very fortunate to have intimate views into the data challenges that face the largest organizations and institutions across every possible industry—and what they have be…

Mohan and Oliver have been very fortunate to have intimate views into the data challenges that face the largest organizations and institutions across every possible industry—and what they have be…

Avoid «Shirtsleeves to Shirtsleeves» by Finding Your Voice Growing up in a family with significant wealth or a family business can often feel like an exercise in silence. What should you ask? Who…

Filled with the insights of numerous experienced contributors, Structured Products and Related Credit Derivatives takes a detailed look at the various aspects of structured assets and credit deri…

В новой книге экономиста-марксиста, академика Китайской академии общественных наук Чен Энфу представлены теоретические взгляды и идеологическая система новаторской марксистской школы в Китае с ше…

İnanılmaz hayvanların sanal değil, gerçek dünyasına dalmak istiyorsanız , tüm yapmanız gereken sermayenizin bir kısmını kripto para borsasına yatırmak. Orada birçok hayvanla karşılaşacaksınız: ba…

Χρειαζόμαστε μια Οικονομική Τζιχάντ; Τι μπορείτε να πείτε για τις βαρετές κοκορομαχίες μεταξύ των καπιταλιστικών θεοτήτων της εποχής μας; Θα πρέπει να είστε πολύ αηδιασμένοι όσο είμαι και εγώ από…

An innovative approach to post-crash credit portfolio management Credit portfolio managers traditionally rely on fundamental research for decisions on issuer selection and sector rotation. Quanti…

UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relatio…

UnBranding breaks through the noise of disruption. We live in a transformative time. The digital age has given us unlimited access to information and affected all our traditional business relatio…

A groundbreaking work that paves the way for a new, pro-active financial system With The Monetary System, innovative author pairing Jean-Francois Serval and Jean-Pascal Tranie devise a comprehens…

The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often w…

Businesses can do well by doing good – Kotler, Hessekiel, and Lee show you how! Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have…

How to foster happier employees for a healthier bottom line Managers could learn a lot from a message echoed by generations of dairy farmers: «Contented cows give better milk.» This book is not, …

In 2005, Joel Greenblatt published a book that is already considered one of the classics of finance literature. In The Little Book that Beats the Market—a New York Times bestseller with 300,000 c…

Set-up, run, and measure successful mobile media marketing campaigns Go Mobile is packed with tools, tips, and techniques that will help readers set-up, launch, run, and measure mobile media camp…

Change the way you think about work (and life) by focusing on results—and only results Why Managing Sucks and How to Fix It shows how the Results-Only Work Environment (ROWE) mindset can make you…