Зарубежная деловая литература

Your hands-on guide to dealing with dementia within the UK healthcare system If a loved one has recently been diagnosed with dementia, Dementia For Dummies, UK Edition provides trusted, no-nonsen…

The fast and easy way to make macroeconomics manageable Macroeconomics is kind of a big deal. Without it, we wouldn't have the ability to study the economy as a whole—which is something that affe…

The easy way to grasp customer analytics Ensuring your customers are having positive experiences with your company at all levels, including initial brand awareness and loyalty, is crucial to the …

The fun way to introduce coding with Ruby to kids If you don't have the chance to take coding classes at school or in camp—or if you just want to learn on your own—Ruby For Kids gears you up to e…

Growing a small business requires more than just sales Business Development For Dummies helps maximise the growth of small- or medium-sized businesses, with a step-by-step model for business deve…

At last, there’s a business leadership book that really tackles the tough issues of integrity and governance. Taking a unique approach to leadership, this book gathers the path-breaking perspecti…

Your hands-on guide to modern chicken-raising methods Thinking about raising chickens? You've come to the right place! This new edition of Raising Chickens For Dummies provides the most up-to-dat…

Your plain-English guide to currency trading Currency Trading For Dummies is a hands-on, user-friendly guide that explains how the foreign exchange (ForEx) market works and how you can become a p…

The easy way to demystify the intimidating world of investing in the UK market Think investing is only for the super-rich? Think again! Packed with tons of expert advice, Investing For Dummies UK…

Recognize profitable trading opportunities Gain a better understanding of the different types of options Learn long-term and short-term strategies Tried-and-true trading options for any market Lo…

Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most rec…

Attract the very best talent with a compelling employer brand! Employer Branding For Dummies is the clear, no-nonsense guide to attracting and retaining top talent. Written by two of the most rec…

Become a direct sales success story with this insider guide to making it big Direct Selling For Dummies is the perfect resource for anyone involved or interested in direct sales. Written by a 35-…

Be more productive and simplify your life with Outlook 2016! Ever feel like you're drowning in your inbox? Outlook 2016 For Dummies helps you lower the metaphorical water levels by quickly priori…

Written through the eyes of retail and technology executives, Branded! explores retailers who are successfully implementing social media and mobility strategies. Market-leading retailers are enga…

Are your sales presentations stuck in the 20th century? Sales Presentations For Dummies rises to the challenge of guiding you through the process of engaging and persuading busy buyers in a world…

The kid-friendly way to learning coding with Python Calling all wanna-be coders! Experts point to Python as one of the best languages to start with when you're learning coding, and Python For Kid…

Don't chase business—bring new customers to you! Outdated sales tactics have you chasing leads and fishing for new business. In today's competitive world, nobody has time for that! Inbound Market…

Don't chase business—bring new customers to you! Outdated sales tactics have you chasing leads and fishing for new business. In today's competitive world, nobody has time for that! Inbound Market…

Understand the realities of bipolar disorder When one receives the diagnosis that they or a loved one has bipolar disorder, it can be a time of fear and worry. Bipolar Disorder For Dummies, 3rd E…