Зарубежная деловая литература

Expert advice on planning for your own or a relative’s future care needs As we live longer and healthier lives, planning for the long term has never been more important. Planning gives you more c…

The world faces social, political, and economic turmoil on an unprecedented scale—along with unsettling levels of turbulence and volatility. Market leadership today is less of a predictor of lead…

Simple, powerful marketing strategies every business can afford to implement There's never been a better time to be a marketer or entrepreneur than right now. Thanks to the Internet, a new world …

Create office efficiency and business productivity with this helpful book. Eliminate the Chaos at Work increases your business productivity and peace of mind by showing you how to create streamli…

A new and simple system to understanding and controlling the behavior of others Noted body language, behavior and communication expert Mark Bowden offers a totally practical, easy-to-read guide t…

Ruthlessly focus on what's convenient for customers, not what's convenient for you Ninety percent of dissatisfied clients will take their business elsewhere and never tell you why. However, ninet…

The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategie…

A guidebook for the journey from exhaustion to enlightenment Chronic multitasking and ever-increasing demands on our time and energy have caused a neurochemically-based dependence on sources of s…

Get what you want, every time! Imagine a world where you are offered every job you seek; every business venture you undertake is successful; and every potential customer you approach buys your pr…

Sharpen your skills and shape attitudes to achieve high levels of success personally and professionally The Optimism Advantage offers tangible, proven techniques for turning life's obstacles into…

A compendium of tools and techniques that every innovator needs The Innovator's Toolkit is an essential companion for every innovator, innovation team leader, operations manager, and corporate ch…

A framework for overcoming the six types of innovation killers Everybody wants innovation—or do they? Creative People Must Be Stopped shows how individuals and organizations sabotage their own be…

The social web has changed the way we do business forever The future of your company is not in measured, considered responses and carefully planned initiatives. Business today is about near-insta…

Praise for SURVIVING YOUR SERENGETI «One of a kind. You'll actually know more about yourself after you read this book.»—KEN BLANCHARD coauthor of The One Minute Manager® and Leading at a Higher L…

Is your business website a money pit? A source of frustration? A time-waster? Does your business even have an online presence? It's time to get your website working for you and making money. The …

In the stormy seas of today's world economy, organizations need all hands on deck In the stormy seas of today's world economy, organizations need people to own their work, not just rent a spot on…

Marketing guru Philip Kotler and global marketing strategist Milton Kotler show you how to survive rough economic waters With the developed world facing slow economic growth, successfully competi…

A practical guidebook to managing a stellar staff of high-achievers The Best Damn Management Book Ever teaches managers, executives, and business owners how to create a staff of self-motivated, c…

Effective creative strategies and campaigns for business owners or marketers Whether it's on the Web, in a book, or live in-person, the most effective solutions are those that unexpectedly grab o…

From a leader in innovation best practices, 10 simple and practical steps your business must take to achieve profitable growth, through innovation In this timely guide, innovation expert and form…